Copyright and iIntellectual property law

Copyright and intellectual property law e-learning course

This introduction to copyright law interactive e-learning course from ContentETC is absolutely essential for anyone who creates, edits, publishes or distributes content through print or digital channels. You will gain a thorough understanding of the five major elements of Intellectual Property (IP), helping you avoid costly legal mistakes whether you’re handling third-party material or creating your own content.

You will learn:

• The foundations of IP law and its role in our society and business world.
• The essentials of copyright law
• The impact of different territories and legal jurisdictions
• The full scope of copyright in a digital world
• Privacy law, and how it affects the content you create or share
• How recent cases have shaped legal interpretation of IP law
• The key platforms for a successful defence of alleged copyright infringement
• Understanding and applying the rules of confidentiality
• The practicalities of trademarks, and what “passing off” means
• How to apply all this knowledge to avoid costly legal cases

…and much more.

The five parts of IP

• Copyright
• Confidentiality
• Privacy
• Trademarks
• Passing off

Copyright

• Who has the right to copy?
• When and where it started
• What it covers now – articles, photographs, emails or letters, blog entries, websites etc
• The rights of the copyright owner
• What is required to create copyright
• Who owns the copyright
• How long it lasts
• How copyright can be transferred
• Moral rights of the creator
• What laws it comes under
• Defending your copyright

Defences

• Not a substantial copy
• Created without knowing about the first
• Consent through licensing
• Incidental inclusion
• Fair dealing

Important copyright cases to remember

Confidentiality

• The difference between confidentiality and privacy
• The relationship between the giver and the receiver
• What is confidential
• Phrases to be aware of
• When you are released from a bond of confidence
• When you can disclose confidential information
• What it means for journalism

Privacy

• It’s all about content
• What is the law and when can it be interfered with

Trade marks

• The difference between copyright and trade marks
• How long they last
• Using them - dos and don’ts

Passing off

• What it is
• What to be aware of

Exercises and quizzes

To check your understanding of the theory, during the e-learning course you will be quizzed on your understanding of copyright; defences; confidentiality; passing off, trade marks and all aspects of intellectual property.

Top tips and checklists

Handy tips and checklists at key stages of the course.  These cover vital topics including getting permission; buying the rights you want; how to treat images; clarifying your rights; defending your copyright; being aware of certain words; the levels of talking to journalists and what to be aware of in privacy. 

Suitable for:

Anyone who needs a thorough grounding in the relevant, up-to-date intellectual property and copyright issues for online channels or print publishing.

"The exercises were cool."

"We are always pleased with the reports we receive from people attending courses - everyone seems to feel that the courses are constructive, pertinent and enjoyable."

"Overall, I thought it was very informative and surprisingly enjoyable."

ContentETC certificate upon completion.

Intellectual property, including copyright is £99 + VAT per user* which gives you full unlimited access to the course for one month.

 * Discounted rates for multiple users are available.  The discount applies to this course or a mix of e-learning courses from ContentETC.

ContentETC - Improving communication and content

Your organisation needs to manage content and messages in print and online, across broadcast and narrowcast channels. Everything you produce - your emails, internal reports, website content or print material - must be accurate, clear, concise and compelling.

ContentETC has developed a range of flexible e-learning solutions to solve all your communication needs.

You choose when and where to learn. Our e-learning courses bring the trainer to you in interactive modules, delivering the theory that drives best practice. E-learning offers real change, in real time...

Each e-learning course includes top tips, checklists and quizzes to really test your understanding. You also have the option of tailored feedback from the trainer.

You can choose e-learning courses in the following categories:

Writing Skills

A series of writing courses covering everything from grammar and proofreading to advanced news writing.

Media Law

A trio of legal courses ranging from a quick tour through the common pitalls of libel and copyright, to an in-depth, detailed analysis of defamation and intellectual property.

Digital Media

Demystifying the jargon surrounding all things digital with e-learning courses on topics including writing online, blogging and search engine optimisation.

Management Training

The key management skill areas, with practical hints and tips to help you get the right things done on time.

We are adding more e-learning courses all the time, so if we don't have what you're looking for, please just let us know.

Feedback

You can complete the course on its own, and to truly maximise the benefits from e-learning, you need tailored one-to-one support and coaching from the trainer.

You will be given the option of choosing feedback when you buy your course. If you do request feedback, at the end of your e-learning course, you will be asked to email an appropriate piece of work to the trainer. They will then feedback suggestions to you and ask to see the revised piece of work for a second set of comments. As you can imagine, this really helps you to grasp and apply the key principles from each e-learning course.

"Thanks very much for your help and advice - you've provided an invaluable insight into the fundamentals of writing for online. I look forward to putting your theories into practice as ... Australia's online plans come to fruition!"

If you decide not to choose feedback, you can always request it at a later stage. Just contact us when the time is right for you.

ContentETC also offer a variety of Public / Scheduled courses, as well as In House, Company Specific training courses tailored to your needs. Click here now to find out more.