Course description
5-Day Mini MBA for the Pharma and Biotech Industry
Gain a better understanding of the Pharmaceutical / Biotechnology business contexts. Develop the skills you need in leadership, marketing, strategy and value proposition to excel as a high-performance manager in the Healthcare Industry.
The healthcare industry is undergoing drastic transformational change. Shrinking margins, increasing pressure from regulators, demographic shifts, generics, ethical concerns and emerging markets are just some of the issues that managers in pharma and biotechnology have to deal with. How are all these changes impacting your business strategy and processes? Are you well equipped to address all these issues? Do you have the right organizational structure and appropriate skills in place? This Program will give you the tools you need to build a solid business know how to face these challenges and contribute to your business profitability.
Register to this intensive 5-day pharmaceutical training course focused on practical learning, designed and facilitated by business people that understand your challenges and will guide you to find effective solutions.
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Suitability - Who should attend?
If you are a manager or an expert who wants to master complexity and understand cross-functional issues in the pharma or biotech industry, this Program is for you.
Training Course Content
Program Outline:
- Day 1 – Pharmaland: The Big Picture in a VUCA world
- Day 2 – Getting ready: Strategy Development in Pharma
- Day 3 – Meet the needs of clients: Marketing Excellence in Pharma & Biotech
- Day 4 – Your Leadership & Decision Making Skills
- Day 5 – Financial analysis & Action Plan
For more information please visit the training provider website.
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