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Summary
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SPIN® Selling Skills is the definitive course for consultative selling in a business-to-business environment. Over the past three decades, SPIN® has proved to be the most effective way to improve your sales success and deliver bottom line results.
SPIN® selling is appropriate for employees involved in the sale of goods or services, which are seen as high-value, important decisions by the buyer. Being a behaviour-based sales model SPIN® is flexible in its application, allowing many Blue Chip companies across numerous sectors to use it cohesively within their business environment. Through the SPIN® questioning model, sellers learn how to uncover and develop customer needs for the greater benefit of their sales. The methodology is backed by electronic tools to help maximize success rate.

Using SPIN® Selling Tools provide will enable you to:
• use a consultative approach to explore customer needs in depth, ensuring you fully understand the problems the customer has to solve, how they impact on their business and what the best solution will be
• develop greater value for your solution, so your customers can see the real benefits of adopting your product or service
• develop a strong competitive position, to help win more business in a highly competitive environment
• have a strategy for dealing with objections
• understand your own selling behaviours, compare them to the SPIN® model and develop an action plan to continue developing skills after the course
• produce a significant increase in sales revenue.
This SPIN® Selling Skills training course is designed for sales executives and sales managers, and additionally this course can be highly beneficial to engineers, technical specialists or sales support staff involved in the selling process or who may be exposed to selling opportunities in their work with customers.
Find out if this SPIN® Selling Skills training course is suitable for you - Request Information here
In order to improve results, this SPIN® Selling training course is designed to cover the following areas:
Day One
• Introduction to selling skills and how customers make decisions
• Sales roleplay*
• Understanding, uncovering and developing customer Implied Needs
• Sales roleplay*
Day Two
• Understanding, uncovering and developing customer Explicit Needs
• Methodology for note taking in sales calls
• Sales roleplay*
• Product Features, Advantages and Benefits
• Call opening
Day Three
• Objection handling
• Gaining customer commitment
• Sales roleplay*
• Persuasive Case Analysis – planning to sell to your strengths
• Conclusion and action plan
* A ll roleplays follow the format of plan, practise, receive feedback and review.
Request Information here to find out more about this SPIN® Selling Skills training course
Would you like to receive the following?
• 13% increase in gross profit.
• 63% increase in orders from new accounts.
• 15% increase in turnover two years running following training.
These are independently verified results that we at Huthwaite International have achieved for some of our clients, after they invested in SPIN®.
The cost of this SPIN® Selling Skills course is £1,450+VAT per delegate. Please contact us here for more information.
SPIN® can be delivered consistently in 29 languages.
In House / In Company Training: This course can also be delivered In House for your company - Please get in touch with us here to find out more.

For over 30 years we’ve been helping businesses across the world deliver long term, tangible results through our behavioural change methodologies.
Based on research into what effective sellers and negotiators do, our approach is based on the key behaviours that deliver outstanding performance, and creates the very best sales and negotiation professionals.
Huthwaite Open Courses give individuals and small groups access to the world’s best sales effectiveness training. Our open courses are also used by larger organisations wishing to sample Huthwaite courses or as an alternative to in-house training, where companies seek the benefits of their people mixing with delegates from other organisations.
To request information from SPIN® Selling Skills, please fill out the following details:
Coolspirit are achieveing growth, even during the recession period. What's been the secret to their success?
“We found Huthwaite International to be a very professional organisation, with a structured approach. The SPIN® Selling Skills programme is well liked and it works." Damon Robertson, Coolspirit
| Average rating | Quantity | Rec. | ||
| 5.0 | 6 | 100 % |