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Introduction to Shopping Centre Investment

Bayfield Training
Course summary
3 days
1,950 GBP excl. VAT
Online courses, Stratford
Next available date: Enquire for more information - Online courses
Professional Training

Course description

Introduction to Shopping Centre Investment - 3-Day Course

This highly integrated course delivers an understanding of shopping centres as a financial opportunity.

Shopping centres need to be built in particular locations and their design flexible enough to meet new product mixes in a dramatically changing retail environment. You will explore and use the many available product to help understand consumers and catchments. You will look at different build designs and operation strategies. You will be introduced to financial modelling of retail property assets and you will learn about sustainability regulations and new technologies.

You will identify the features and needs of different shopping centres using case studies throughout the course. You will also have the opportunity to try our ground-breaking game “The perfect mall” competing with your peers.

On this course you will:

  • Review the Definition, History, Economics, Evolution and Lifecycle of Shopping Centres
  • Review the conceptual frameworks used to understand who adds value and at what stage in the project or investment lifecycle
  • Learn about data types, data collection techniques and external data sources useful in calculating shopping centre KPIs
  • Use KPIs to help understand, position and adapt to catchments and markets
  • Learn about retailers, retail space requirement and product mix
  • Learn how to use data visualisation techniques to understand and create ‘effective’ and ‘optimised’ shopping centre design and leasing strategies
  • Analyse a detailed financial model of an existing centre with fully flexible rent functions
  • Use KPIs and Financial Modelling to Incorporate shopping centre management, sustainability features and asset enhancement solutions
  • Compete with your peers to create the most sustainable and investable shopping centre in our simulation game “The Perfect Mall”

Suitability - Who should attend?

Who will benefit from this course?

  • Professionals who are new to investing in shopping centres.
  • Real Estate Professionals who would like to update their knowledge of the investment of retail assets.
  • Shopping centre managers who would like to communicate more effectively with investors and owners on the financial impact of their management strategies.
  • Suppliers to shopping centres to help them quantify and communicate how their product can add value.
  • Data companies’ providers who would like to further understand the needs of shopping centre investors in order to help them improve their service.
  • Graduate students who would like to learn about shopping centres.
  • Analyst and modellers who would like to improve their understanding of financial models in respect of retail property assets.

Training Course Content

Day One

    • The Retail Trading Billionaire game
    • Introduction to Shopping Centres
      • History & Definitions
      • Bayfield Retail QuiltsTM
      • Industry Advocacy and membership bodies
      • Case Studies
    • Mall Operational Metrics (MOM)
      • Defining and calculation common metrics (Footfall, Dwell Time, Frequency, Spend per head, Vacancy)
      • Other metrics
      • Understanding MOM relate to performance
      • Resolving false interpretations and miscalculations
    • New Shopping Centres
      • The Perfect Shopping Centre
      • Development Appraisals
      • Rebuild or Refurbish
    • Design and Development
      • The Development Process
      • Design Metrics
      • Land Assembly and Planning
      • Case Study: The Grand Arcade, Cambridge
    • Site optimisation workshop
      • Interpreting site plans
      • Understanding external footfall generators
      • Optimal site position

Network Evening: Dinner for delegates and course contributors

Day Two

  • Shopping Centre Lease Contracts
    • Overview of lease contract
    • Understanding covenants
    • Green Leases
  • Shopping Centre Management
    • Key Management Functions
    • Service Charges
    • Managing Operational v. Capital Expenditure (OPEX&CAPEX)
    • Sustainability in Operations & Case study
  • The Shopping Centre Value Chain
    • Understanding the relationship between Developer, Investor, Retailer and Consumer
    • Classifying and understanding retailers
    • Classifying and understanding consumers
  • Retail Property Supply
    • Retail property, occupiers, location and supply
    • Short term and long-term vacancy
    • One New Change Case Study
  • Shopping Centre Leasing Strategy Game
    • Catchment
    • Footfall Dynamics
    • Lease diversification
    • Anchor Tenants
  • Leasing Strategy Review
    • Tenant Mix
    • Points of Difference

Day Three

  • Retail Property Macro Economics
    • Global demand
    • Retail Property indicators in global retail
    • Occupier, Asset and Development markets
    • How retail responds to trends
  • Shopping Centre Investment Valuation and Performance
    • Performance
    • Value
    • Key indicators
  • Shopping Centre Ownership
    • Investors profile
    • Performance Issues
    • Structures of Ownerships
  • Retail Funds
  • Investment Intentions (destinations, reasons for investing, route to market, obstacles)
  • Capital flows
  • Terminations and Performance
  • Future of Shopping Centres

Why choose Bayfield Training

Over 22 years in business

Original Content, Unique Delivery

+90% courses review rating from past delegates


This 3 Day Introduction to Shopping Centre Investment course is available to participants at £1,950 + VAT*.

*Price for a place on public course in the UK. Please enquire for prices relevant to other locations.

If required, the training is also available as an in-house course. Please contact Bayfield Training for more information.

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About provider

Bayfield Training Courses for Real Estate Executive Education

Bayfield Training - Real Estate Executive Education (Available in the classroom & online)

Bayfield Training is a prominent global supplier of investment grade Real Estate executive education. Having begun as pioneers in the field of Real Estate Financial Modelling, today Bayfield has a huge extended network of experts, specialists and professionals within this...

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Bayfield Training

71-75 Shelton Street
WC2H 9JQ Covent Garden, London

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Average rating 5

Based on 5 reviews.

Delegate, university of Cambridge
I enjoy the industry insights compiled with the theory and also the differences between occupier, lease and optimization modelling in the shopping centre course
Shopping centre manager CBRE
Bayfield’s shopping centre course provides a fascinating perspective on the operation and investment principles of retail property
Head of property asset management, DANA Holdings
As the future malls move towards a retail singularity, where smart stores meet smart malls, the complexity of the commercial lease structure increases. Bayfield offer next generation training to answer financial questions that have not been asked yet
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Course rating
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