A Masterclass in Effective Sales Skills
A Masterclass in Effective Sales Skills - 1-day In-House Course
This 1-day programme was created to provide participants with the opportunity explore topics specific to their working environment. The course is interactive and focuses on real life interactions and situations. The course will link to candidates' workplace environments and types of customers. The first part of the session explores telephone techniques and how to effectively deal with customer enquiries. The second part is focused on sales and negotiation techniques. It will address the subtle art of creating win-win situations for both parties. In addition, participants will practise a range of skills in handling difficult situations and managing conflicts in a professional manner.
The course combines lectures with practical exercises, group discussions, and role play to produce an engaging learning experience. At the end of the session, attendees will create an action plan detailing how they will apply and build on their new skills when they return to the workplace.
Suitability - Who should attend?
A Masterclass in Effective Sales Skills is suitable for any member of staff who would like to maximise their telephone techniques, customer service and sales skills.
This can include reception and administration personnel, as well as new and existing sales staff.
Outcome / Qualification etc.
On successful completion of the course, participants will receive a Certificate of Attendance.
Training Course Content
The course covers the following topics:
- Improving on your ability to arrange and prepare for sales appointments and to effectively sell your product/service.
- Codes of Practice
- Moments of Truth
- Misery Moments
- Golden Service with a Smile
- Identifying your customers and their needs
- Customers come in four main categories
- Caring for your customers
- Barriers to Communication
- Listening Skills
- Delegates are already on their way to making a great sales person.
- Structured Steps of the Sale
- Features and Benefits
- Questioning Techniques
- Closing the Sale
- Handing customer objections and complaints
- How to deliver feedback constructively
- Negotiation skills
Courtney Associates can deliver this course to 5 or more members of your team at your workplace, anywhere in the UK as an In-House programme which can save your company both time and money.
It can be delivered exactly as shown in the course outline, or customised to include company- or industry-specific case studies and terminology at no extra cost. Alternatively, Courtney Associates can develop an entirely bespoke programme to meet the specific needs of your organisation.
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Provider: Courtney Associates (Global)
With over 26 years of experience in training and consultancy, Courtney Associates is a leading provider of leadership, supervision and management development solutions to private and public sector organisations across the UK and beyond. Their long history of delivering tailor-made...
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