An Introduction to Marketing - Understand marketing fundamentals. Create actionable plans
This comprehensive two-day introductory training course helps participants acquire key marketing knowledge, concepts and skills, empowering them to make informed and successful marketing decisions.
The course offers participants practical knowledge in:
- Core marketing principles, tools and techniques
- Product positioning
- Communicating with customers via different mediums
- Handling marketing issues
- Measuring the effectiveness of marketing efforts
Suitability - Who should attend?
This two-day introductory course is designed for new and aspiring marketing professionals looking for formal training in the field. It also serves as a useful refresher course for existing professionals.
Outcome / Qualification etc.
You will accrue 14 Continuous Professional Development (CPD) points.
Training Course Content
Course content includes:
- Introduction to Marketing
- Understand the Market and the Customer
- Understand the Marketing Mix: The Four Ps
- Choosing Appropriate Communication Tools
- Master Key Elements of Marketing Planning
- Monitor Results Effectively
The cost of this course is £1,129 + VAT per participant
Hemsley Fraser can also deliver this course in-house. Tailoring the content to meet your organisation’s needs. Please get in touch for a quote.
Provider: Hemsley Fraser
Hemsley Fraser – Be Ready For Tomorrow
Hemsley Fraser create, deliver and execute learning experiences to drive higher levels of engagement. From our roots as a UK training company, we’ve empowered talent for three decades, evolving our business into a global, award-winning provider. Experts in our field,...
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