Implementing Digital Marketing Workshop
Learn how to implement a successful digital marketing strategy in your organisation with this intensive two-day workshop from Hemsley Fraser.
The programme takes a 'hands-on' approach to help participants gain the practical knowledge they need to implement effective digital marketing strategies. The aim is to demystify the jargon often used in the field and to provide a solid understanding of all relevant technical aspects, including:
- creating a digital marketing strategy
- reviewing a website
- constructing an email campaign
- search engine optimisation
- implementing a PPC campaign
- planning social media and blog campaigns
By the end of the course, participants will thus have the insight necessary to create, maintain and monitor an effective digital marketing strategy for their organisation.
Suitability - Who should attend?
This course is suitable for anyone involved in implementing their organisation's digital marketing strategy, whether personally or via a managing agency.
Training Course Content
The course covers the following topics:
- Creating a digital marketing strategy
- Setting up the digital infrastructure
- Search Engine Optimisation
- Pay Per Click Campaigns
- Email marketing
- Social Media
- Social media engagement and CRM
- Viral marketing
- The metrics of digital marketing
The cost of this course is £1,099 + VAT per participant.
Hemsley Fraser can also deliver this course in-house, tailoring the content to meet your organisation's needs.
Provider: Hemsley Fraser
Hemsley Fraser - Leading Transformation around the Globe
Hemsley Fraser has been helping to transform organisations and individuals for over 25 years - Inspiring learners in over 90 countries worldwide. At the heart of their approach is the goal of making working life better. Hemsley Fraser has operations...
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