Implementing Digital Marketing Workshop - In-house
In this digital age, no company can afford to operate without a digital marketing strategy.
This in-house course is designed precisely to provide your marketing team with the core insights needed to develop and implement your organisation's digital marketing approach. Whether this means taking a hands-on approach or briefing external agencies, the two-day in-company programme will provide them with key skills in:
- Implementing a digital marketing strategy
- Reviewing a website
- Constructing email campaigns
- Search Engine Optimisation (SEO)
- PPC campaigns
- Implementing a blog campaign
- Using & measuring social media
By the end of the course, participants will have a sound understanding of digital marketing jargon and of how they can leverage technology to achieve their digital marketing goals.
Suitability - Who should attend?
This course is suitable for staff with responsibilities related to implementing the organisation's digital marketing strategy, either personally or via agencies and digital experts.
Training Course Content
Course content typically includes:
- Creating a digital marketing strategy
- Setting up the digital infrastructure
- Search Engine Optimisation
- Pay Per Click Campaigns
- Email marketing
- Social Media
- Social media engagement and CRM
- Viral marketing
- The metrics of digital marketing
Please contact Hemsley Fraser for pricing details.
Provider: Hemsley Fraser
Hemsley Fraser - Leading Transformation around the Globe
Hemsley Fraser has been helping to transform organisations and individuals for over 25 years - Inspiring learners in over 90 countries worldwide. At the heart of their approach is the goal of making working life better. Hemsley Fraser has operations...
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