merger merger

Welcome to your new course portal!

On October 15th, hotcourses.com moved to findcourses.co.uk - which means you can now find all your favourite courses right here. Don't worry - you can still do all the things that you could do before.

All you need to do is search.

Show findcourses.co.uk as: Mobile

Strategic Customer Relationship Management

London Business Training & Consulting
Course summary
1 day
525 GBP excl. VAT
Open / Scheduled
Next available date: 11/02/2020 - London
Course Dates
London
11/02/2020  
525 GBP
16/06/2020  
525 GBP
13/10/2020  
525 GBP

Course description

Strategic Customer Relationship Management

Upon completion of this course, you will be able to understand that:

  • Customer portfolio management (CPM) consists of a number of disciplines and allows companies to decide which customers they want to serve, and broadly how to serve them.
  • Customers will only be retained if they experience value as a result of their transactions with a company.
  • Customer experience throughout the lifecycle and at every touchpoint must meet customer expectations.

Suitability - Who should attend?

  • Sales and marketing directors, managers, executives, practitioners and staff.
  • Senior and mid-level managers who are involved in customer relationship management (CRM) programmes and system implementations, whether in a marketing department, the sales force or the service centre.
  • Contemporary CRM professionals who sell products or services, to consumers or businesses.
  • Senior managers who realise that profitable customers are their company’s greatest asset and seek guidance to retain them.
  • Those who wish to understand the CRM landscape that covers the vastness between operational and strategic CRM, with an overview of customer-related data and data mining.
  • Managers looking to take customer-centred strategies to the next level.

Outcome / Qualification etc.

A Certificate of Attendance from London Business Training & Consulting is issued on course completion.

Training Course Content

Strategic CRM

  • Customer portfolio management
  • How to deliver customer-experienced value
  • Managing customer experience

About provider

London Business Training & Consulting

London Business Training & Consulting (LBTC) is the UK’s premier business and management training and consulting service provider. We cater to both individual and organisational clients from all over the world. Our vision is to meet the business and management...


Read more and show all courses with this provider

Customer Outreach Award 2019

customer-outreach-badge-2019

We believe that it should be easy for you to find and compare training courses. 

Our Customer Outreach Award is presented to trusted providers who are excellent at responding to enquiries, making your search quicker, more efficient and easier, too.

Request info

Fill out your details to find out more about Strategic Customer Relationship Management.

  Contact the provider

  Get more information

  Register your interest

Contact info

London Business Training & Consulting

One Lyric Square
W6 0NB London

 Show phone number
www.lbtc.co.uk

Request Information

Find out more about this Strategic Customer Relationship Management course - simply fill out your details:

Reviews

There are no reviews available yet.

U.K. L&D Report: 2019 - Benchmark Your Workplace Learning Strategy

Are you curious about the L&D strategies of some of the U.K.'s top companies?

Find out what they're up to in findcourses.co.uk's second annual U.K. L&D Report!

uk-ld-report-2019

Learn more