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Professional Sales Management

Leadership Development Ltd
Course summary
Professional Training
2 days
995 GBP excl. VAT
Professional Training
Course Dates
Online courses
995 GBP

Online courses
995 GBP

Online courses
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Course description

Professional Sales Management

Professional Sales Management - 2 day scheduled sales training course

This two day sales management training is designed to improve sales people by combining performance improvement techniques with the correct leadership style. The course will teach you how to improve the performance of each member of your sales team - and how to do it profitably. 

The course creates the ideal climate for attitude motivation which is fast becoming established as a highly efficient method for improving results in today’s market place.

Participants discover new ways to inspire greater teamwork and co-operation from others. They develop a better understanding of people management. They become more confident in their ability to make decisions and resolve difficulties. They improve their ability to communicate their thoughts and ideas.

The end result is a smoother-running, more motivated and more productive sales team.

Suitability - Who should attend?

This programme is suitable for professionals managing sales teams.

Outcome / Qualification etc.

Successful completion of this sales management course will help delegates to:

  • Gain a comprehensive appreciation of modern sales management techniques, skills and styles
  • Be able to increase the performance of each member of their sales force
  • Acquire an in-depth understanding of both incentive and attitude motivation and how to use them
  • Be able to ensure their sales force is using the most efficient sales improvement systems currently available

Training Course Content

This two day training programme will address the following topics:

  • How to motivate a sales force
  • How to use attitude and incentive motivation
  • How to recognise and cure the de-motivators
  • How to design and implement the right sales improvement system for your company
  • How to apply sales management by objectives
  • How to set targets
  • How to make the average performer think like a winner
  • How to use the leadership models
  • How leadership skills and styles affect performance
  • How to structure and run a sales meeting
  • Developing your speaking skills
  • How to recruit good sales people - The laws of recruitment
  • How to interview including a simple 3 step formula to select those who can and will sell
  • How to conduct performance appraisals
  • How to coach, praise and provide constructive criticism
  • The importance of attitude development
  • How to develop drive, confidence and enthusiasm in your team
  • How to overcome discouragement
  • How to design competitions.
  • The role of recognition - ‘it’s the publicity not the prize.’
  • How to delegate


The cost of this course is £995 + VAT.

In-house & bespoke training

LDL can also deliver this course in-house at a location of your choice, or develop a bespoke programme to suit your particular organisational or departmental needs.

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About provider

LDL Leadership Development

Leadership Development Ltd (LDL) is a leading international provider of training in leadership, management, sales and negotiation for professionals at all levels across an organisation, from front-line staff to senior managers. With over 30 years of experience in the sector,...

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Contact info

Leadership Development Ltd

495 Fulham Road
SW6 1HH London

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Average rating 4.9

Based on 12 reviews.

SB, Senior Consultant
It provided me with practical tools that I can use from tomorrow. I enjoyed participating; I very much liked the continuous interactions and real life cases bought both from the trainer and from the participants. Really good trainer, very energetic, inspiring and fun!
JS, Sales Manager
Excellent. Very thought provoking. Opened my eyes to new techniques, reminded me to not lose sight of the end goal - sales!
SM, Sales Director, Genesys
Excellent. Open dialogue, no death by Powerpoint. Very well supported by real life examples. Deborah is very engaging.
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Course rating
Based on 12 reviews.
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