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Account Development Strategies

Account Development StrategiesAccount Development Strategies - One-day course - MLP Training

A great account manager can contribute to sales increase, cost reduction and an increase of customer loyalty. A company needs a specialist who is able to understand a customer's business and goals while being able to build strong, long-lasting relationships with the customer.  

Account Development Strategies is a dynamic programme that is designed to help you:

  • Clearly identify your market sector
  • Profile your target market
  • Examine your current customer base
  • Define your competitive advantage
  • Develop profitable long term key accounts

One-to-One Personal Development:

Delegate numbers for this course are strictly limited - this means that participants are guaranteed to get the personal attention they desire.

Suitability - Who should attend?

This Account Development Strategies programme is for the more experienced sales professional who has an understanding of existing accounts and a desire to grow the business.

Outcome / Qualification etc.

The course results in:

  • Economies of scale for the seller.
  • Low risk for the buyer.

Account Development Strategies course content

This Account Development Strategies training course is designed to cover the following areas: 

  • Clearly identify your market sector
  • Profile your target market
  • Examine your current customer base
  • Define your Competitive advantage
  • Develop profitable long term key accounts
  • Contents
  • Profiling the ideal account
  • Analysis of existing major accounts
  • The Comfort Level
  • Seeing the account as a market 
  • Identifying market potential
  • Achieving a balanced portfolio
  • Entry Strategies
  • Relationship Building
  • Exit Barriers
  • The Coach
  • Multi level selling
  • Changing Markets
  • Customer Charter
  • Buying Influencing Chart
  • Becoming a business partner

Mike Le Put - your inspirational trainer

As an author, publisher, trainer and motivational speaker, Mike Le Put has personally trained over 10,000 people and has inspired professionals across the UK, USA and Asia.

Mike works as a Training Consultant to many of the UK’s largest companies and his programmes are distributed world-wide by the BBC. He will bring his wealth of experience to this Account Development Strategies day and will  personally guide you step by step through this uniquely designed programme.

Expenses

The cost of this Account Management Strategies training course is as follows:

  • 1-2 Delegates £375+ VAT per person
  • 3-4 Delegates £295+ VAT per person
  • 5+ Delegates £249+ VAT per person

Course fees include lunch, refreshments and all course materials.


Provider: MLP Training

MLP Training

MLP Training helps delegates achieve their goals and become the best that they can be, developing their sales and business management skills. The open courses and in-house training solutions provided by MLP Training fit an organisation's business needs and help delegates develop...


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MLP Training

Location
16 Greenmount Drive, Greenmount
BL8 4HA Bury, Lancashire

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www.mlptraining.co.uk

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Reviews by course attendees

          (5)
Wendy   |   16/12/2014   |   MLP Training
Enjoyed the course very much. Mike is an excellent presenter and took the time to understand our business" Wendy Martindale, LabM
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Account Development Strategies
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          (5.0)
Based on 1 reviews
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