Course description
Developing a Sales Strategy
Developing a sales strategy process – Consider our brand, identify risk. Therefore include and develop a risk matrix to ensure a fall back plan
Identifying and building a target market - Profiling, focusing and targeting. Ensuring that there is a significant ROI. Ensure there is a Mission Statement for each new Account.
The role of marketing and distribution in Sales.
Ensuring that we have the right balance within the sales team -& Can we meet the anticipated demand? Are the processes in place to ensure that our team aren’t overwhelmed and that our existing client base is still fully supported. How and when do we build on the existing team?
Ensuring and securing a Sales quality process - What does this entail? How do we make it a reality? In what way can we build a repeatable, reliable process that works for us?
Outcome / Qualification etc.
- A greater awareness of the strategic issues affecting the Sales Process
- Greater clarity of the roles and responsibilities of all teams that will be affected by the Strategy
- Analysis of the Market Place
- Identification of Risk and Contingency Plans
Training Course Content
09.30 – 10.00& & & Coffee and Course Objectives
10.00 – 11.00& & & Developing a sales strategy process
11.00 – 11.15& & & Coffee Break
11.15 – 12.30& & & Identifying and building a target market
12.30 – 13.00& & & The role of marketing and distribution in Sales&
13.00 – 14.00& & & LUNCH
14.00 – 15.00& & & Ensuring that we have the right balance within the sales team
15.00 – 16.00& & & Ensuring and securing a Sales quality process
16.00 – 16.30& & & Action Plans Agreed
Customer Outreach Award
We believe that it should be easy for you to find and compare training courses.
Our Customer Outreach Award is presented to trusted providers who are excellent at responding to enquiries, making your search quicker, more efficient and easier, too.
Expenses
Fee includes all course materials, Participant packs, certification and lunch
Request info
PTP: Practical Training for Professionals - leading provider of sales and management training in the UK
PTP - Practical Training for Professionals, have been delivering practical, hands-on training courses to professionals in the UK since 1991. PTP provide training course in several formats: in-house training, on a 1-2-1 basis or as public courses in more venues...