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Diploma in Strategic Marketing - Level 3

South London College
Course summary
120 hours
149 GBP
English
Online courses
Next available date: This course is available anytime in anywhere. - Online courses
Last application: This course is available to register anytime of the year.
Professional Training

Course description

This Diploma in Strategic Marketing is a wonderful way to open up various employment and progression opportunities in the marketing industry. This program comprises of intensive modules that will get you upto speed with strategic marketing to identify and fulfill customer needs, and hence is ideal if you wish to get into or progress in the marketing industry. All you need to enroll in this course is a recognised qualification at level 2 or above in a related disciple, and watch how this program turns you into a skilled marketing professional in a matter of days.

This course will brief you on strategic marketing and its importance within an organisation. The various marketing concepts, theories and strategies will also be examined through this course to help you apply it appropriately within the organisation, followed by modules that will explore the key strategies of marketing and how it influences the overall business strategy.

This course aims to provide you a wholesome learning experience by covering topics such as segmentation, target marketing, positioning, market analysis and many more. You will also get to understand how to communicate the value of your brand, how to develop strategies to increase product sales and how to communicate with potential customers in an effective manner to improve sales and profits. By the end of this course, you will walk away with a well-grounded knowledge on strategic marketing to contribute greatly towards organisational success.

The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that South London College has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by South London College to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards & Certa Awards endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

Eligible for TOTUM card - TOTUM is the #1 student discount card and app giving you access to exclusive student deals on food and fashion, tech and travel and everything in between.

*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA / Qualification Wales

Suitability - Who should attend?

Who Is This Course Aimed at?

  • Marketing Managers, Business Managers
  • Team Leaders, Supervisors
  • Anyone who wants to learn about strategic marketing

Entry Requirements

  • Learners should be age 19 or over, and must have a basic understanding of Maths, English, and ICT.
  • A recognised qualification at level 2 or above in any discipline

Outcome / Qualification etc.

At the end of this course successful learners will receive a Certificate of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

Course Code: QLS-04532

Training Course Content

COURSE CURRICULUM

1: So What Is Marketing

2: The Marketing Concept

3: What Can Be Marketed

4: Marketing's Role In The Business

5: Stp 1 Segmentaion

6: Stp 2 Targeting

7: Stp 3 Positioning

8: Branding

9: The Marketing Mix

10: Product Management

11: Marketing Communications Or Marcom Or Integrated Marketing Communications (Imc)

12: Expanding Marketing's Traditional Boundaries

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course. The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

Method of Assessment

In order to complete the Diploma in Strategic Marketing - Level 3 successfully, all students are required to complete a series of assignments. The completed assignments must be submitted via the online portal. Your instructor will review and evaluate your work and provide your feedback based on how well you have completed your assignments.

Expenses

£149

Continuing Studies

Once you successfully completed the Level 3 Diploma in Strategic Marketing, you will gain knowledge and skills that will give your career the jumpstart you have always wanted. With this Completion you can further expand your education or go onto work in numerous positions that will also put you in line to demand a higher salary or job promotion.The course is suitable for students and individuals working in a multiple industries and sectors. Managers and Supervisors, Team Leaders and Junior Staff will all find this course a stepping stone to enhancing their personal and professional lives.

  • Marketing Manager - (average UK yearly salary: £32,917)
  • Business Manager - (average UK yearly salary: £34,267)
  • Strategy Manager - (average UK yearly salary: £50,618)
  • Marketing Coordinator - (average UK yearly salary: £21,958 )
  • Business Development Manager - (average UK yearly salary: £34,116 )

Other jobs you can get

  • Marketing Supervisors
  • Business Team Leaders

About provider

South London College

South London College is a well-established Professional online education provider in the United Kingdom and it aims to meet the employment needs of the youth and people in the United Kingdom and other parts of the world. South London College...


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