If you do not want to provide personal information with us, an alternative is to provide fictitious information, for example by using a fictitious name when you register. In that case, keep in mind that you must at least provide enough information for us to be able to contact you to send you login details, information about education, learning offers, etc. In order to provide some of our services, it is necessary for us to access your correct personal information.
WHICH PERSONAL DATA DO WE COLLECT?
We collect two types of information:
- Information that you provide to us
- Information we receive when you use our services
Our sites and our services are not intended for people under the age of 13, and we will not knowingly collect information about people under the age of 13.
Information that you provide to us
In order for you to be able to use our services, we collect information that you provide to us. For example, most of our services require that you, as a prospective student or training buyer, create an account with us. To create an account with us, you need to fill in your name, telephone number and e-mail address. While you use our services, we also receive additional information from you, for example about what you want to study and where, and any personal information that is written in the chats you participate in. If you contact us, for example via customer services, we also collect information about you that you provide to us and that is needed in order to handle your request..
Information we receive when you use our services
When you use our services, we collect information about which service you have used, how you have used it and when you have been logged in. We can, for example, see which of our websites you have visited and which education providers or education programs and subjects you have registered an interest in. This is in order to be able to provide you with information about education programs within your areas of interest but also to be able to give you a better user experience.
We can also see what kind of device - computer, mobile, tablet, etc. - that you have used and information from the device itself such as IP address, language settings, browser settings, time zone, operating system, platform, screen resolution and geographical location. We only use the information from your device to create analytics. The information is not used at the individual level or together with other data that allows the information to be linked to a unique person.
WHY DO WE PROCESS YOUR PERSONAL DATA?
In order for us to be able to handle your personal data, we always need to have a purpose and a so-called legal basis for the processing, which we explain below. We process your personal data in order to:
- Provide our services to you (fulfillment of agreements).
- Analyze, improve and further develop the services (legitimate interest).
- Communicate with you and provide support (fulfillment of agreements).
- Let education providers and exhibitors know that you are interested in e.g. a certain education (fulfillment of agreements).
- Fulfill our legal obligations, such as tax and accounting (legal obligations).
- Send newsletters and other information to you (fulfillment of agreement).
- Prevent, limit and investigate misuse of our services and illegal activities (legitimate interest).
Fulfillment of agreements. One reason why we process your personal data is to be able to fulfill the contractual obligations that we have undertaken to perform. This regards, for example, personal information required for you to be able to take full advantage of our services.
Legitimate interest. Another reason why we process personal data about you is that we have judged that our legitimate interest in processing your personal data outweighs your right not to be covered by the processing. This is called a balance of interests and applies, for example, when we further develop our services. You are welcome to contact us if you want to know more about the balance of interests.
Legal obligation. We may also need to process personal data in order to comply with laws and fulfill our legal obligations.
Do we make automated decisions about you?
No, we do not make automated decisions (i.e. decisions relating to using algorithms that have any legal consequences for you).
WHO DO WE SHARE YOUR PERSONAL INFORMATION WITH?
When you use our services, we may share your personal information with others:
- With education providers and exhibitors to, for example, let these parties know that you have an interest in a particular education.
- With providers who perform services for us, such as providing server power, sending emails, marketing our services and enabling you to chat with us.
- With authorities that require access to certain information, for example the Swedish Tax Agency
- With companies within our group to be able to provide our services to you.
- With interested buyers if it should become relevant to sell EMG, and then under strict confidentiality requirements.
We only share your personal data with parties that process personal data within the EU / EEA or with parties who are obliged to maintain the same level of protection offered within the EU / EEA in accordance with the rules in the GDPR (so-called standard contract clauses). Contact us if you want to know more.
HOW LONG DO WE SAVE YOUR PERSONAL DATA?
Your personal data will not be stored for longer than is necessary with regards to the purposes of the processing. We have internal routines that ensure this and we make sure to delete personal data no later than two years after you have used our services. Some information may need to be stored longer if required by law, for example, the Accounting Act that requires that you save data for seven to eight years.
You have certain rights regarding our processing of your personal data. Contact us if you want to exercise any of your rights. You will find our contact information at the bottom.
You have the right to know if we process personal data about you. If we do so, you also have the right to receive information free of charge about what data we process and certain information about the processing. You also have the right to receive a copy of the information we process about you. Under certain conditions, you also have the right to obtain your personal data electronically in order to be able to use them elsewhere. This is called data portability.
If any of the information we process about you is incorrect or incomplete, you have the right to have that information corrected or supplemented.
Under certain conditions, you have the right to have your personal data deleted, for example if we no longer need the data for the purpose for which we collected it. You may also, under certain conditions, request that we limit the processing of your data to passive storage. For example, if you have requested correction, you can request that the processing be limited while we investigate whether the information is incorrect.
In cases where your personal data is processed on the basis of a balance of interests or consent, you have the right to object to the processing. If you object, we will, under certain conditions, cease our processing of your personal data.
The Data Inspectorate is the supervisory authority for our processing of your personal data. If you are dissatisfied with our processing of your personal data, you have the right to contact the Data Inspectorate directly.
Some cookies are necessary for you to be able to use our websites. This applies, for example, to information about your settings that shows us how the services and content of a website should be displayed in your browser.
We also use third-party cookies to, for example, conduct market research and measure data traffic on our websites, provide advertisements to you and to improve the functionality of our websites.
You can choose to disable or block cookies through settings in your browser. Doing so may result in some services not being provided.
EMG - Educations Media Group AB, corporate identity number: 556652-1653 and address Karlavägen 104, 115 26 Stockholm, Sweden is responsible for personal data and thus responsible for the processing of your personal data. Contact us at firstname.lastname@example.org if you have any questions about this information or other questions about our personal data processing.
Last updated: 18 November 2020