Writing Skills for PR
Writing Skills for PR
This course outlines the principles of effective writing and shows how to apply them to everyday public relations writing tasks. It covers different writing styles and offers practical advice on how to adapt them for different documents such as news releases, feature articles and blog posts.
Suitability - Who should attend?
This course is ideal for practitioners with relatively limited PR experience, as well as more qualified professionals wanting to improve their all-round writing skills.
Outcome / Qualification etc.
CPD: 10.00
Training Course Content
Participation in the course will provide you with the knowledge to:
- understand the key principles of Plain English, including brevity as the prime driver of clarity
- understand the role of different PR communication tools such as press releases, feature articles, blog posts, briefing documents, case studies, etc.
- enhance your press release writing skills
- understand how feature articles differ from press releases
- apply the general principles of good writing to other PR writing tasks
Expenses
Face 2 Face
- Member: £420.00
- Non-Member: £570.00
Virtual
- Member: £350.00
- Non-Member: £475.00
Request information - obligation free
Reviews by course attendees
Average rating 4.8
Based on 14 reviews.
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01 Nov 2022
01 Nov 2022
Maud was an excellent trainer, really encouraging and engaging
01 Nov 2022
Thank you Maud, I have really enjoyed this course!
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Maud was a really fantastic teacher and I will definitely keep an eye out for more courses with her!