Course description
Digital Marketing Strategy & Leadership
Digital Marketing Strategy & Leadership Specialism, powered by the Digital Marketing Institute, uses DMI’s digital marketing knowledge to bring you a specialist course designed to create digital strategists and leaders. It will deepen your knowledge of digital marketing tactics, digital strategy execution, marketing communications, omnichannel marketing campaigns and help you to become a successful leader.
Upcoming start dates
Suitability - Who should attend?
The DMI Specialist in Strategy & Leadership Course is aimed at
- Marketing professionals looking for specialist skills to take responsibility for planning, building, executing, and optimizing a digital marketing strategy
- Ambitious marketers looking to move into a managerial, leadership, or Head of Marketing role
- Marketers chasing a more senior marketing role or pursuing a career in digital strategy development
- Savvy entrepreneurs and business owners
- Students who want advanced digital marketing skills to fast track their career
Outcome / Qualification etc.
Upon completion, you will be awarded a globally recognized DMI Certificate in Strategy & Leadership.
Training Course Content
WHAT WILL I LEARN?
You will learn how to plan an effective strategy and marketing communications plan, implement and review strategy performance using budgeting, resourcing, and reporting systems. You will also gain the key skills and knowledge required to move into a management or leadership role in the digital marketing industry. There are 10 in-depth modules in this certification.
- Managing Marketing Activities
- Communication Fundamentals
- Digital Marketing & Customer Experience
- Digital Channels
- Analytics, Data & Ethics
- Managing a Digital Team
- Budgeting & Building an Effective Digital Team
- Digital Leadership
- Developing a Digital Strategy with Strategic Thinking
- Driving Business Performance with Digital Marketing Strategy
Why choose Digital Marketing Institute
300,000 Members Worldwide
70,000+ certified professionals
79% got a promotion 6 months after completing a DMI course
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Digital Marketing Institute
The Digital Marketing Institute (DMI) is a globally recognized leader in digital marketing education, providing comprehensive courses and certifications to empower individuals and organizations in navigating the digital landscape. Founded on the principle of bridging academic theory with practical industry...