Course description
Blending academic principles and practical insights to provide a deep insight into the professional environment and specifically to engender the key skills that employers look for in their senior management.
The Mini MBA in management and Leadershipprogramme has been developed to meet the demands of today’s current and aspiring global business leaders.
It will give professionals a strong understanding of the core business principles and the skills required to be successful in business and beyond.
Upcoming start dates
Upcoming start dates
Suitability - Who should attend?
The Mini MBA in management and Leadershipprogramme is ideal for:
- Experienced Managers, New managers, Technical Professionals, Executive or Business graduates.
- Anyone who wants to learn basic concepts and management techniques but does not have the time to acquire an MBA.
- Any fast track individual with management potential.
- Anyone with interdepartmental interaction.
Outcome / Qualification etc.
The Mini MBA in management and Leadershipprogramme is ideal for:
- Capture many key learning points of a post graduate business course in a fraction of the time and cost
- Broaden your horizon and gain a well-rounded business acumen
- Gain exposure to best practices and benchmarks beyond your industry
- Discard outdated approaches and learn up-to-the-minute strategies
- Sharpen your ability to make decisions in a complex business environment
- Go from ideas to action with practical exercises and group project
- Take away effective tools and processes for immediate impact on the job
- Gain access to advise from an outstanding faculty team even after the programme
- Connect with an exceptional peer group from diverse industries
Training Course Content
Day 1
An Introduction to Leadership and Development
- Company strategy
- External Environment
- Making decisions on your company strategy – what to consider
- Shaping the future of the business
Day 2
Delivering Customer Value - The Operations Perspective
- Operations and Project Management functions and their instrumental role in running successful organisations
- Management of complex environments
- How operations management integrates with key functions such as marketing, sales, research and development, procurement and supply chain
- Case studies of how operations and project management methods are being utilised within organisations
- Innovation as an agent for change
- Opportunities and challenges of Industry 4.0
- Up-to-date learning and methodologies
Day 3
Developing Marketing Strategy
- Developing a marketing strategy
- How does marketing contribute to your organisation?
- What is customer value?
- Segmentations, Positioning and targeting
- Marketing Mix: Product, Service characteristics, Price Place Promotion,
- Integrated marketing communication
- Activity: Create a marketing mix strategy
- Digital marketing: Channels, content and data
- Search Engine Optimisation (SEO)
- Website Quality
- Marketing Plan structur
Day 4
Financial Management
- Company Finance Structure
- Financial Reports and Reporting
- Balance Sheet and Profit and Loss
- Importance of Cash Flow
Day 5
Organisational Strategy
- Planning a strategy for the wider organisation
- How to bring divisions together
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London Premier Centre
London Premier Centre is a UK leading training provider based in London and specialises in international short courses. Our inspiring, comprehensive portfolio of more than 400 professional development courses and seminars covers a wide range of professions from Administration, Leadership,...