Course description
Executive Mini MBA Accelerator
The Executive Mini MBA Accelerator is underpinned by cutting edge academic research, fusing key strategic and contemporary management ideas and techniques with exemplary practice from the private and public sectors. The programme provides the essential theory, practice and techniques of an MBA condensed into an engaging and insightful five days of delivery. Additionally, the programme gives learners the opportunity to take their studies to the next level by offering an associated qualification - the Postgraduate Certificate in Business Administration, which is validated by the University of Chester.
Bolstered by strategy, participants will cover leadership, project management, marketing and finance; all of which are delivered by subject matter specialists from industry and academia. The programme blends theory, models and case studies with real world examples, encouraging those in attendance to apply the very best in management thinking to their current practice.
Our Mini MBA will enhance future career prospects, develop management awareness, and provide an integrated knowledge of key business concepts, along with the core disciplines of management, leadership, organisation and communication.
Upcoming start dates
Suitability - Who should attend?
This programme has been designed for managers and senior stakeholders with a minimum of three years senior management experience.
This course is for you if you want to:
- Develop your understanding of key business concepts
- Make better strategic business decisions
- Develop your critical thinking
- Learn how to act strategically
- Learn how to communicate effectively
Outcome / Qualification etc.
Learning Outcomes
On completion of this programme, participants will:
- Gain a comprehensive understanding of key business concepts
- Gain a framework for making better strategic business decisions and developing plans
- Have developed an increased ability to think critically and act strategically
- Hold an increased confidence in their ability to communicate effectively
- Possess a solid platform on which to make strategic, technical, financial and management decisions that are well-grounded and commercially viable
Training Course Content
Session 1
Leadership in Action
Key themes include:
- Leading organisational culture
- Leading organisational change and knowledge
- Becoming a strategic leader and decision-maker
- Leading a change process
- Critical decision-making processes at a strategic level
- Developing soft skills for performance (coaching and mentoring)
- 21st century leadership practice
Session 2
Managing Excellence in Processes & Projects
Key themes include:
- Leading the development of a continuous improvement strategy
- Strategic process improvement and system-thinking principles
- Designing and implementing change programmes and project management
- Core processes and end-to-end delivery
- Delivering excellence in project management tools
Session 3
Strategic Management
Key themes include:
- Understanding the overall role of strategic management and leadership
- Developing and executing a strategic business plan
- Shaping organisational cultures and values
- Leading the development of a quality strategy
- Strategy development and change knowledge management
Session 4
Finance for Managers
Key themes include:
- Financial accounting – financial reporting/statements of the balance sheet, the profit and loss account and a cash flow statement/corporate financing/financial control techniques/cash flow management
- Management and cost accounting – operational/implementation/strategic financial decision making/performance measurement/budget analysis
- Investment decisions – appraisal/risk/financing/capital rationing/strategy/acquisitions/rationalisation/strategy/acquisitions and mergers using appropriate tools
- Value-based management – shareholder value/valuation/contemporary and ethical issues in financial decision-making.
Session 5
Marketing Across Boundaries
Key themes include:
- Developing a marketing plan and strategy
- Examining value and market share from research data
- Critiquing the market research process
- Customer relationship management and brand loyalty
- Developing a brand personality and the universal truth
- The analysis of consumer and industrial buyer behaviour and the purchasing decision-making process
- Public affairs and stakeholder communications
- The evaluation of the world of digital and social media marketing
- Working within data protection legislation and the General Data Protection Regulation (GDPR)
- Understanding corporate social responsibility when making strategic marketing decisions
- The examination of global marketing principles
- Developing strategies for international marketing
Why choose In Professional Development
Delivered training to over 10,000 organisations
92% of delegates rate our courses as 5 star
Created over 2,500 CMI registrations
Expenses
Course Price
- Virtual Classroom: £3,000 +VAT
- Face to Face Classroom: £4,000 +VAT
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In Professional Development
In Professional Development are a professional training provider offering a wide range of professional development courses, on an accredited or non-accredited basis. Our course portfolio ranges from 1 to 5-day courses. We work with a range of partners to ensure...