Professional Training

Using AI to Enhance Your Digital Marketing Strategy - Learn Live

Length
2 hours
Next course start
11 September, 2024 See details
Course delivery
Virtual Classroom
Length
2 hours
Next course start
11 September, 2024 See details
Course delivery
Virtual Classroom

Course description

In this virtual classroom seminar, you will gain a fundamental understanding of how Artificial Intelligence (AI) can revolutionize and optimize marketing strategies.


Amy Hobson will provide a comprehensive overview of key AI applications in marketing, offering practical insights and tips for implementation enabling you to leverage AI tools and technologies to enhance your marketing efforts, improve customer engagement, and drive business growth.


This online seminar will also cover the ethical considerations and guidelines for responsible AI use.

Upcoming start dates

1 start date available

11 September, 2024

  • Virtual Classroom
  • Online
  • English

Outcome / Qualification etc.

Following all MBL courses, a certificate of attendance will be provided for those who are required to evidence their CPD activity to a professional body.

Training Course Content

Introduction

In this virtual classroom seminar, you will gain a fundamental understanding of how Artificial Intelligence (AI) can revolutionize and optimize marketing strategies.

The live session will provide a comprehensive overview of key AI applications in marketing, offering practical insights and tips for implementation enabling you to leverage AI tools and technologies to enhance your marketing efforts, improve customer engagement, and drive business growth.

What You Will Learn

This live broadcast will cover the following:

  • An introduction to AI and its potential role in marketing
  • An overview of the current AI landscape
  • Using AI to understand customer behaviour and to develop customer insights
  • AI-Powered content creation including the different tools available
  • How to use AI for data driven decision making and an overview of the tools and platforms
  • Ethical considerations and guidelines for responsible AI use

Expenses

From £144
MBL Seminars Limited
C/o Law Business Research
Holborn Gate, 330 High Holborn
WC1V 7QT London

MBL Seminars Limited

MBL is a leading learning and development provider for professional service firms. Over the past 18 years, more than 198,000 people across 23,000 different organisations spanning 81 countries, have chosen us to deliver their training. With over 800 expert speakers...

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