Course description
DMI Professional Diploma in Digital Marketing
This comprehensive digital marketing course from the Digital Marketing Institute, is delivered online, and will teach you the essential digital marketing skills necessary for the modern workplace.
Throughout this training course you will gain the knowledge and skills to be able to work effectively and speak with authority in this thriving sector. You will become a highly-skilled digital marketer, capable of building digital marketing strategies from the ground up.
This digital marketing course teaches you everything you need to know about digital marketing to add value to any business. The syllabus has been carefully developed by the DMI and is regularly updated to reflect current standards
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Upcoming start dates
Suitability - Who should attend?
This training course would suit a wide range of individuals, including:
- Traditional marketers looking to update their skills.
- Marketers working in Management and Senior Management roles.
- Individuals who have recently graduated and want to have success in a digital marketing role.
- Entrepreneursand small businesses owners.
When doing an online course in digital marketing, it's important toconsider your goals and ambitions beforespending money.
This is the right course for you if yourecognise yourself in any of these:
- You're a complete beginner,looking for your first job or looking for a career change. This course will be helpful for you because it doesn't assume any prior knowledge - the first module teaches you everything about the concepts in digital marketing and serves as an introduction, while the other 9 modules go into detail for different areas.After completing the course, you'll be an all-rounder and ready to add value to any business.
- You already work indigital marketing, but you're focused on one particular area. Maybe your first job was to run social media for a company who didn't do anything, and you've developed from that into a social media manager, but now you'd like to lay the foundations for a broader career in digital marketing and expand your knowledge & skills.
- You're a team leader/manager or ownerat a localor SME business. You're specialised to work with people but sometimes those people deal with complex subjects such as PPC, SEO or Email Marketing. You're looking to gain an overview of all digital marketing disciplines to better manage your people as well as understand where there are gaps in your activities.
Outcome / Qualification etc.
Accreditation: DMI - Digital Marketing Institute
You will learn how to use
- Google Ads
- Social Media Marketing
- Search Engine Optimisation (SEO)
- Pay Per Click (PPC)
- Google Analytics
- Mobile marketing
- Email marketing, and more!
Training Course Content
The syllabus for the Professional Diploma in Digital Marketing is fully up to date and has been revised by the DMI. Did you know they work with leading digital companies such as Google, Facebook, Twitter & LinkedIn on its Syllabus Advisory Council to keep course content fresh, relevant & up to date?
Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- SEO (Search Engine Optimization)
- Paid Search (PPC) with Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimisation
- Analytics with Google Analytics
- Digital Marketing Strategy
Why choose e-Careers Ltd
We have successfully trained over 610,000 learners, from over 50 countries, and growing.
We are industry leaders, with multiple awards and over 10 years experience.
Our Trainers and Tutors are industry experts in their fields
Expenses
Tuition Fee: £ 1395Inc. VAT
Continuing Studies
There are a range of Digital Marketing jobs you can apply for with a Digtal Marketing qualification.
Typical jobsand salaries include:
- SEO Executive – £26k
- Social Media Specialist – £26k
- Digital Marketing Executive – £31K
- Content Marketing – £32k
- Social Media Manager – £35k
- Digital Marketing Manager – £43k