Course description
The Certified in Exhibition Management (CEM) designation is a globally recognized designation that demonstrates the highest professional standard throughout the exhibitions and events management arena. It was first created in 1975 to raise professional standards in the event industry and it continues to be the premier mark of professional achievement .
Today more than 3,700 active CEMs around the world make up the CEM network which serves as a leading channel for communication, ideas, thought leadership, industry recognition and promotion.
The course CEM accommodates short and long-term career goals with education that can be tailored to meet specific needs and interests.
The course CEM will provide the participants with an understanding of the skills required to manage an exhibition , Learning Program is taught by practicing industry professionals who have earned their CEM designation. They bring their real-life experience and years of industry knowledge and skills into the classroom and straight to you!
Upcoming start dates
Upcoming start dates
Suitability - Who should attend?
The course on Certified in Exhibition Management (CEM) is ideal for:
- Event management work-men
- Anyone who have a working knowledge of event management
- Hospitality management graduates
Outcome / Qualification etc.
After successful completion of this course you would be able to :
- Emphasis on practical knowledge
- Education program first and a designation program second
- Curricula must reflect the latest thinking in exhibitions and events management
- Maintain the highest standards for individuals who earn the CEM designation so they are recognized as knowledgeable and dedicated professionals with a long term commitment to the exhibitions and events industry
Training Course Content
Day 1
Conference & Meeting Management Principles
- Introduction to Exhibition management course
- CEM exam brief
- Competent planning and management of meetings
- Work closely with their organization’s meeting and education manager
- Essential aspects of meetings in all of their various formats
Day 2
Event Marketing and Sales
- Identify the marketing activities used in the hospitality and tourism industry; know the difference
- between marketing and advertising.
- Identify the role of marketing in the hospitality and tourism industry and the purpose of measuring
- return on investment (ROI) for all marketing efforts.
Day 3
Event Operations | Safety & Security
- Identify the purpose of maintaining a safe, healthy environment for guests and employees.
- Identify the role of occupational safety and the purpose of a job safety analysis report in providing
- safe work conditions to employees.
- Explain the risk management process and the use of the 14 elements of a health and safety program in the workplace.
- Identify the purpose of resorts, cruise lines, recreational vehicles, and tent camping in the hospitality and tourism industry.
Day 4
Housing & Registration Management
- Additional services provided to attendees and exhibitors
- Working knowledge of hotel operations
- Arranging for accommodations of guests
- Identifying which guests will be allowed access to which portion of the event
- Ensure housing and registration are easily accessed
Day 5
Strategic Planning & Management
- Plan, manage or own exhibitions and events to remain competitive
- Define and review their strategies
- Measure where an event falls within a particular market segment
- Position the exhibition or event to meet or beat the competition
- Develop plans to ensure business continuity and success.
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London Premier Centre
London Premier Centre is a UK leading training provider based in London and specialises in international short courses. Our inspiring, comprehensive portfolio of more than 400 professional development courses and seminars covers a wide range of professions from Administration, Leadership,...