Course description
Retail management saves time and ensures the customers easily locate their desired merchandise and return home satisfied. An effective management avoids unnecessary chaos at the store. Effective Management controls shopliftings to a large extent.
Our Advanced Retail Management training course covers the skills, knowledge and industry insights you’ll need to take your career to the next level. Learn how to deal with difficult customers, establish strong relationships with suppliers, maximise the value of every sale and take complete control of inventory management.
The course tackles a range of key areas and techniques that will help you achieve success in this fast-paced sector, including managing financial resources, overseeing store operations, marketing & sales techniques, human resources leadership & management skills.
Upcoming start dates
Upcoming start dates
Suitability - Who should attend?
Advanced Retail Management Training course , is ideal for :
- People who aim to manage a retail outlet, and start challenging careers as Retail Managers,
- Operations Managers, Merchandise Managers, Retail Buyers or Sales Managers.
Outcome / Qualification etc.
At the end of Advanced Retail Management you will be able to :
- Identify the roles and responsibilities of the retail manager.
- Make effective decision making in your area of responsibility for personal and professional development.
- Manage finance, team, premises, merchandising, inventory, pricing and overall health and safety for the retail business
- Develop a marketing strategy for Target Customers
- Develop your Human Resources for excellent retail management.
Training Course Content
Day 1
Introduction to Retail Management
- What we mean by retail management
- How to get involved in this industry
- How your career can progress in retail management
- Today’s Retail Environment
- Implement staff training
- Assess workplace competencies
Day 2
Leading & Managing People
- Lead and manage people
- Managing Human Resources
- Provide a safe working environment
- Administer human resources policy
- Recruit and select personnel
Retail Sales Management and Coaching
- The New Role of the Retail Sales Associates
- Relationship Selling and Retailing
- The Retail Sales Management Process
- Hire
- Train
- Set Goals and Objectives
- Define and Measure Metrics
- Motivate
- Performance Evaluation
- Rewards and Incentives
Day 3
Retail Strategies and Business Intelligence
- Retail Competitive Strategies
- The 5 Dimensions of a Retail Strategy
- The EST Model: Achieving Strategic Positioning
- Assessing Strengths and Weaknesses for Better Positioning
- Retail Leadership Guidelines
- The Components of Retail Business Intelligence
- Business Intelligence and Retail Operations
- Assessing Strengths and Weaknesses for Better Positioning
Retail Performance Management
- The Critical Components of Retail Performance
- Improve the Quality of Leadership
- Instill a High Performance Culture
- Develop and Implement HR Programs and Processes
- Evaluating Individual Performance Levels
- Developing Balanced Scorecards (Store and Retail Sales Associates)
Day 4
Store Sales Performance Metrics
- Critical Performance Questions
- What to Measure and When?
- 15 Key Retail Metrics
- The Strategic Profit Model (DuPont Analysis)
- Computing the Store’s Return on Net Worth
Financial Resources
- Manage financial resources
- Store Operations
- Control store security/loss
- Control inventory
Day 5
Customer Service Management
- Trends in Customer Relations
- Shaping Customer Perceptions
- Developing Your Own Service Strategy
- Customer Service Requirements
- Key Ingredients of Service Strategy
- Facts about Customer Complaints
- A Retail Success Blueprint
Marketing
- Manage merchandise and store operations
- Shaping Customer Perceptions
- Developing Your Own Service Strategy
- Customer Service Requirements
- Key Ingredients of Service Strategy
- Manage sales and service delivery
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London Premier Centre
London Premier Centre is a UK leading training provider based in London and specialises in international short courses. Our inspiring, comprehensive portfolio of more than 400 professional development courses and seminars covers a wide range of professions from Administration, Leadership,...