This practical course is designed to help you shape your business writing style in order to deliver and adapt key message to target audiences. You will learn how to improve clarity and accuracy in your writing. The ability to write business communications clearly, confidently and consistently is a fundamental skill in any workplace. Good quality writing, whether in reports, presentations, marketing materials or digital, is essential to convey messages clearly and reflects on the organisation and the writer.
The focus of the training will be on how to improve and adapt your professional writing. You will learn how to get your message across to key audiences, in a succinct and consistent way. We will explore tone and style of communications and how to relay key messages for your brand’s position in the marketplace. Our leading professional trainers will help you develop your ability to write clearly, confidently and consistently. Ensuring this fundamental skill is recognised in your workplace.
Whether you want to improve your online communications, or write better proposals, the course will help you brush up on your professional writing style. The course is suitable for anyone working in marketing, PR and communications and is involved in writing content.
This course can be offered as a bespoke exclusive programme. It can also be offered on a one-to-one tailored basis. Delivery options are either in-house, or at the LSPR premises in Kensington. Please contact LSPR for a quote.
Suitability - Who should attend?
- Public relations practitioners
- Team leaders
Outcome / Qualification etc.
CPD-Approved LSPR Professional Development Certificate.
Training Course Content
On this course, you will learn:
- Enhance your professional writing communication
- Identifying and clarifying your aims and objectives
- Getting the style and tone right
- Writing styles to relay key messages to various audiences
- Understand audience expectations
- Tackling tricky grammar and punctuation, with easy to follow rules
- Getting your corporate message across
- Being able to apply the style and tone to a variety of contexts
- The final checks: drafts, proofing and editing
London School of Public Relations
Since 1992 the London School of Public Relations (LSPR) has been training aspiring and existing PR professionals to help them progress their careers in public relations and related roles. The school offers a range of practical, intensive, tailored and engaging training...
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