Advanced Diploma in Public Relations - Level 3South London College
Public relations is a crucial department that communicates organisational information with the public and media to keep the interested people updated and to maintain a positive image amongst the public. Professionals in this department should be highly skilled on how to communicate directly or indirectly to the intended parties through media. However, mastering the skills on public relations requires extensive training and guidance, which will be abundantly provided through this Advanced Diploma in Public Relations – Level 3.
This comprehensive course will do all what it takes to get you upto speed with public relations, starting with an introduction into the PR industry. You will be enlightened on how the PR industry works and on your role, duties and responsibilities as a professional within the industry. Earned media plays a significant role in public relations, which will also be discussed in-depth through this course, along with tips and tricks to gain publicity through earned media and to interact and deal with journalists.
It is vital for PR professionals to expand their contacts and network to use PR as part of marketing strategies. Therefore, this course also includes modules that will guide you on how to expand your contacts and network within the industry, after which the fundamentals of planning PR strategies and campaigns will be given due attention. This course in PR is a great way to qualify for various well-paying and progressive job positions in the PR industry.
The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that South London College has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.
The course itself has been designed by South London College to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards & Certa Awards endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.
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*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA / Qualification Wales
Suitability - Who should attend?
Who Is This Course Aimed at?
- Public Relations Managers, Coordinators and Assistants
- Students currently studying public relations
- Anyone who wants to work in Public Relations and expand their career
- Learners should be age 19 or over, and must have a basic understanding of Maths, English, and ICT.
- A recognised qualification at level 2 or above in any discipline.
Outcome / Qualification etc.
At the end of this course successful learners will receive a Certificate of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).
Course Code: QLS-03770
Training Course Content
1: Introduction to Public Relations
2: Earned Media
3: Making Friends vs. Making Contacts
4: Connecting With Journalists
The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course. The course is self-paced and you can complete it in stages, revisiting the lectures at any time.
Method of Assessment
At the end of the Advanced Diploma in Public Relations Level 3 you will be evaluated through written assignments. In order to complete this programme successfully, all students are required to complete a series of assignments. The completed assignments must be submitted via the online portal. Your instructor will review and evaluate your work and provide your feedback based on how well you have completed your assignments.
On the successful completion of this course, you will be qualified to work for various jobs in the public relations industry. This certificate will also help you with your career progression dreams, as it builds on your knowledge and skills to move ahead in the industry.
- Public Relations Manager – £32,708 per annum
- Public Relations Coordinator – £24,889 per annum
- PR Account Executive – £20,781 per annum
- Public Relations Assistant – £18,050 per annum
- Public Relations Associate – £24,490 per annum
South London College is a well-established Professional online education provider in the United Kingdom and it aims to meet the employment needs of the youth and people in the United Kingdom and other parts of the world. South London College...
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