Paid Media Management
Paid Media Management
This course will show you how to effectively integrate paid social media into your public relations strategy. It will help you to set objectives, identify opportunities, select tactics, assign resources, and define metrics for your paid social media activity.
Upcoming start dates
1 start date available
Suitability - Who should attend?
Suitable for Participants that are already running organic social media activity on behalf of clients or organisations, but that want to understand how paid social media can be integrated into the wider communications and marketing mix.
Outcome / Qualification etc.
CPD: 10.00
Training Course Content
Participation in the course will provide you with the knowledge to:
- best practice planning, management and evaluation techniques for paid social
- full insight into the range of paid social media activity that can be implemented across Facebook, LinkedIn, Instagram, Twitter, Pinterest and Snapchat
- how to integrate paid social media activity into overall communications and digital marketing programmes
- robust paid social media measurement and evaluation techniques
Expenses
Virtual
- Member: £350.00
- Non-Member: £475.00
Request information - obligation free
Reviews by course attendees
Average rating 4.5
Based on 2 reviews.
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01 Oct 2022
01 Jul 2022
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Andrew was a great trainer. I've done multiple virtual courses since the pandemic and this as the best thanks to his engaging personality. The time flew by.