Course description
Effective Leadership Through Emotional Intelligence
In any competitive environment, it is crucial that sales leaders are able to manage complex challenges and environments. This will ultimately determine an organisation’s ongoing success. To thrive and grow, sales leaders need to have the ability to think and act differently depending on the circumstances. In doing so, they need to be able to lead their teams through change.
The Advanced Sales Leadership Programme is designed to be a transformative experience with a blend of sessions to help strengthen your approach to the challenges you face on a daily basis.
Through a combination of strategic, high-performance and self-aware leadership sessions, it will give you the tools to enhance your performance and decision-making skills. This comprehensive programme will focus on both your organisational and personal impact as a sales leader.
Suitability - Who should attend?
This programme has been designed to help those in middle management positions to C-level.
This course is for you if you want to...
- Effectively manage change in yourself as a leader, so that you are able to manage change within the wider organisation
- Develop methods to effectively lead change programmes so that we can effectively take steps towards the vision
- Develop and implement strategy to align and improve engagement, performance and confidence and wellbeing of individuals
Outcome / Qualification etc.
Learning Outcomes
On completion of this programme, you will:
- Be able to lead high-performing sales teams
- Understand the role of effective leadership in the management and implementation of strategies
- Understand the nature of strategy - the alignment of corporate, sales and marketing strategy
- Understand the function of strategic sales and marketing planning - customer and market centric
- Hold an understanding of the cultural conditions required for successful implementation of strategy and planning, enabling the development of organisational competitive advantage
- Understand the importance of proactively evaluating potential future changes in the trading environment and the impact on the development of sales strategy
- Be able to demonstrate the importance to the organisation of good quality plans and accurate sales forecasts
Training Course Content
Session 1
Leadership and Strategic Decision Making in Sales
Key themes include:
- What does good leadership look like?
- Leadership Styles
- Decision Making – Style and Consistency
- Leading Teams Through Coaching
Session 2
Strategy, Planning and Implementing Sales and Marketing Strategy
Key themes include:
- Sales Strategy
- Sales and Marketing Strategies, Planning and Implementation
- Value Propositions
- Brand & Customer Insight
Session 3
Targets, Forecasting & Team Structure
Key themes include:
- Sales Forecasting & Budgeting
- The Factors that Affect Sales Trends
- Team Structure and Sales Process
- Managing Growth and Performance
Session 4
Culture & Change
Key themes include:
- Leading Sales-Related Change
- Managing the Impact of Change
- Developing Resilience to Change
- Communicating Change
Why choose In Professional Development
Delivered training to over 10,000 organisations
92% of delegates rate our courses as 5 star
Created over 2,500 CMI registrations
Expenses
Course Price
Virtual Classroom: £1,900 +VAT
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In Professional Development
In Professional Development are a professional training provider offering a wide range of professional development courses, on an accredited or non-accredited basis. Our course portfolio ranges from 1 to 5-day courses. We work with a range of partners to ensure...