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Sales Courses - Improve your selling skills

Sales courses open doors for new or existing sales professionals looking to get ahead in their sales career. Today's global marketplace is an increasingly competitive and constantly evolving environment in which sellers need to continually develop and enhance their skillset in order to achieve and maintain success. Sales courses help professionals sharpen their skills and expand their knowledge in order to exceed targets and make their mark in the sales world.

Browse the range of sales courses below and 'request information' to receive more detailed information tailored to your personal requirements, and a training organiser will contact you directly.

SPIN® Selling, by Huthwaite International, is the most sustainable sales methodology in the world. Organisations, (including Fortune 100 global brands,  SMEs, microbusinesses, charities and public sector) depend on SPIN® for their commercial success. Learn SPIN® and start having powerfully persuasive sales conversations.

Professional Selling Skills
Recommended Miller Heiman Group
         
(1)
2 days
1,215 GBP
Milton Keynes
Professionals Selling Skills is a research-based course for sales professionals seeking to improve they way they interact with their customers,...
Key Account Management 3-Day Course
Recommended Bigrock People Performance Solutions
         
(2)
3 days
1,500 GBP
London
The Key Account Management 3-Day Course from Bigrock People Performance Solutions is designed to show participants how to develop deeper,...
Sales Course
International Career Institute
         
(3)
31 Weeks
998 GBP
Distance
The Sales Distance Learning Course equips students with the up-to-date knowledge and practical skills needed to become highly successful sales people,...
Sales In-house Courses
MTD Training
   
Nationwide
Whether it’s for a group of new or existing sales people we will design and deliver a course that is...
Certified Digital Sales Professional
University of Westminster
30 hours
1,560 GBP
Distance
Learn how to make more sales faster and easier using social selling techniques with this online selling course. Increase sales...
Sales Fundamentals
Pareto Law
         
(2)
5 days
1,195 GBP
Multiple (6)
Sales Fundamentals is a robust foundation programme designed for anyone starting their first role in sales. This course will provide...
Close That Sale! - In-house Course
Leadership Development Ltd
3.5 hours
 
Nationwide
Reaching the forefront of the top achievers in modern sales doesn't require quite as much effort as you may think;...
Developing a Sales Strategy
PTP Training & Marketing Ltd
1 day
390 GBP
Multiple (7)
Developing a sales strategy process – Consider our brand, identify risk.  Therefore include and develop a risk matrix to ensure...
Sales Professional
Learn From Innovators
90 days
395 USD
Distance
You are a Key Account or Sales Professional with customer contact and insight. Your close relations to customers make you...
Field Sales: Face to Face Selling
Activia Training
         
(5)
1 day
249 GBP
Multiple (7)
The most effective time to sell is when you’re in front of your customer, face to face. This course is...
Professional Sales Management - In-house Course
Leadership Development Ltd
2 days
 
Nationwide
This two day sales management training is designed to improve sales people by combining performance improvement techniques with the correct...
1 Day Sales Skills Training - In-House Sales Courses
Live And Learn Consultancy
         
(10)
1 day
 
Multiple (36)
Looking to increase your team's sales performance? Perfect for all sales staff, this in house Sales Skills Training Course is...
Sales Skills For Account Executives
Searchlight
2 days
410 GBP
London
The skills of account executives and the sales skills that they employ to achieve sales and develop customer accounts, both...
Sales Through Service (STS)
Imparta
2 days
 
London
Can you both serve – and sell? Poorly executed conversations that take place during attempted sales can have a negative impact...
Consultative Sales
Bigrock People Performance Solutions
         
(1)
2 or 3 days
 
Nationwide
Consultative sales refers to needs-based selling that is focused on the Customer Experience. The Consultative Sales course from Bigrock Performance...
Personal Sales Skills - In-house Course
Benchmark Training
1 day
 
Multiple (2)
People buy from people and this is never more important than when a sales person goes out to sell to...
Consultative Sales 2-Day Course
Bigrock People Performance Solutions
         
(1)
2 days
900 GBP
London
The Consultative Sales 2-Day course covers consultative techniques and sales processes so that participants can learn how to have effective...
Sales Leadership in the Field - In-house Course
Mercuri International Ltd
2 days
 
Nationwide
This in-house training course is designed to help your sales leaders successfully support the team in the field. Delivered at...
Sales Bootcamp
Chartered Institute of Marketing
3 days
1,605 GBP
Berkshire
This intensive 3-day programme is designed to propel new sales professionals towards success with a structured approach to the sales...
Face to Face Sales Excellence
The Growth Company
1 day
230 GBP
Manchester
Face to Face Sales Excellence - 1 Day. How to maximise sales and increase your revenue. Understand the 4 different...
Face to Face Sales Excellence
The Growth Company
1 day
 
Nationwide
Face to Face Sales Excellence - 1 Day. How to maximise sales and increase your revenue. Understand the 4 different...
Developmental Sales Coaching
Richardson
1 - 2 days
 
Nationwide
Richardson’s Sales Coaching program transforms the traditional role of a Sales Manager from being the expert who directs and tells...
Close That Sale!
Leadership Development Ltd
         
(24)
3.5 hours
145 GBP
London
Reaching the forefront of the top achievers in modern sales doesn't require quite as much effort as you may think;...
Sales Leadership Planning - In-house Course
Mercuri International Ltd
2 days
 
Nationwide
This powerful in-house course is designed to help your sales management team plan and execute effective sales strategies and create sales...
Sales Directors' Programme
Cranfield School of Management
4 days
6,900 GBP
Bedford
This course from Cranfield School of Management will teach participants the skills that they need to operate at the highest level...
Field Sales: Face to Face Selling - In House
Activia Training
1 day
549 GBP
Nationwide
The most effective time to sell is when you’re in front of your customer, face to face. This course is...
Professional Field Sales
Cosensa Learning and Development
         
(1)
2 days
545 GBP
Multiple (8)
This comprehensive two day Professional Field Sales course will equip delegates with the ability to identify, attract and engage potential...
Professional Field Sales - In-house
Cosensa Learning and Development
2 days
 
Nationwide
This comprehensive two day Professional Field Sales course will equip delegates with the ability to identify, attract and engage potential...
Sales Escalation™ | Advanced Sales Skills for Ambitious Salespeople | NLP & ILM Certified
Hill Training Ltd
2 days
1,798 GBP
Nationwide
Our advanced sales skills course helps you to identify authentic needs, to close innumerable sales. Learn to beat your competition...
Successful Sales Performance and Account Management
London Training for Excellence
5 days
0 GBP
Multiple (12)
By the end of the program, participants will be able to:Know the role and tasks of a sales person.Recognize the...
Advanced Sales Skills and Techniques
Atton Institute
3 days
2,790 USD
Multiple (3)
The business world has changed dramatically in recent years, and yet many sales teams still follow the traditional sales models...
Sales Management 2
TACK International
3 days
1,699 GBP
Multiple (4)
The quality of a sales team depends on the ability and quality of the sales managers. Sales managers must generate...
Sales Escalation™ | Advanced Sales Skills for Ambitious Salespeople | NLP & ILM Certified
Hill Training Ltd
         
(18)
2 days
799 GBP
Multiple (7)
Our advanced sales skills course helps you to identify authentic needs, to close innumerable sales. Learn to beat your competition...
Sales Management
TACK International
3 days
1,699 GBP
Multiple (4)
For a sales team to meet objectives and results, each member must be motivated and coached in order to get...
Core Sales Skills – Level 2
London Corporate Training Ltd
         
(5)
1 week
2,650 GBP
London
This Core Sales Skills Level 2 training programme is designed to provide delegates with a comprehensive overview of the key...
Sales Skills Refresher
Searchlight
1 day
205 GBP
London
The mind set and skill set of an account executive has a direct link to company performance. If people buy...
The Virtual Sales Academy
Imparta
50+ hours
 
Distance
Imparta developed the Virtual Sales Academy™ to combine the effectiveness of real-world training with the convenience of e-learning. This distance...
Sales Management
Bigrock People Performance Solutions
         
(3)
2 days
900 GBP
London
The Sales Management Course from Bigrock People Performance Solutions is a 2-day course designed to teach managers how to coach,...
Sales Management Programme (SMP)
Imparta
2 days
 
London
The role of a sales manager is an essential one in a company, yet few sales managers are actually prepared...
Core Sales Skills – Level 2
London Corporate Training Ltd
         
(5)
1 week
 
Worldwide
This Core Sales Skills Level 2 training programme is designed to provide delegates with a comprehensive overview of the key...
Professional Sales Management
Leadership Development Ltd
         
(10)
2 days
995 GBP
London
This two day sales management training is designed to improve sales people by combining performance improvement techniques with the correct...
Sales Management Certified Program
LEORON Professional Development Institute
3 days
3,290 USD
Dubai
Quota has developed their COACH Sales Management Programme as either a stand alone programme, or a follow-up to the Quota...
Sales Coaching (SC)
Imparta
2 days
 
London
Coaching is a skill that needs to be taught, trained, or coached, more than most others. Imparta’s research suggests a strong, direct...
Sales Management Masterclass (In-house)
LEORON Professional Development Institute
3 days
3,290 USD
Worldwide
The Quota® System provides tools/training that cover every aspect of sales development from: sales management coaching; sales conference delivery; reinforcement...
Sales Leadership in the Field
Mercuri International Ltd
         
(1)
2 days
1,099 GBP
London
Supporting the sales team in the field is an essential part of the sales leader's role. Mercuri's Sales Leadership in...
Sales Facilitation and Presentation
Thomson Reuters Foundation
Bespoke
3,000 GBP
Worldwide
One of the greatest skills a salesperson can have is the ability to clearly communicate the facts a customer needs...
Sales Negotiation
Hemsley Fraser
2 days
999 GBP
London
This Sales Negotiation course was created for sales professionals and will provide them with the skills that they need to negotiate...
Managing the Sales Team
Chartered Institute of Marketing
3 days
1,695 GBP
Berkshire
This 3-day course is designed to help sales management professionals take their skills and performance to the next level. Delegates...
Telephone Sales 2-Day Course
Bigrock People Performance Solutions
         
(1)
2 days
900 GBP
London
The Telephone Sales course by Bigrock People Performance Solutions is a 2-day course that teaches participants how to engage with...
Telephone Sales Skills
Futureproof Training
         
(3)
1 day
1,400 GBP
Nationwide
Ideal for employees working in a busy telephone sales environment. This training course can be tailored to cater for those...
  • = Has a case study
  • = Has a video
  • = This course results in CPD hours
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Sales Courses - Enhance your Career

Sales courses help industry professionals develop their selling strategies, key negotiation techniques, close more deals and, ultimately, enhance their careers. Whether you are looking to kick-start your career, branch out into key account management, or generally exceed your targets, there are sales courses available to suit your needs and improve your development.

Sales can sometimes appear to be more of a natural born talent than a skill. A good salesperson looks effortless when pitching a client, but the reality is quite different. While confidence and clear communication skills go a long way towards creating an effective seller, even the most competent of salesmen are bound by a set of conditions and limitations. In theory, all sales can be classified as serving at least one of three purposes:

  • satisfying customer needs
  • solving problems
  • creating a new need

Sales courses help professionals fully understand how to bring out the best in themselves and others, in order to meet these key requirements and stay ahead in the competitive industry.

Sales Courses - Formats and Content

Sales and revenue generation is an integral part of most organisations and encompasses a huge variety of requirements, which is reflected in the wide range of sales courses and formats available.

Sales courses are offered as open courses, in-house training for whole sales teams, short refresher or booster courses, and online distance courses. Common topics covered include:

Recognised Sales Courses for Professionals

The only professional accrediting body for salespeople in the UK, the ISMM (Institute of Sales & Marketing Management) promotes standards of excellence in sales and sales management. Gain this valuable accreditation and gain a highly valuable benchmark to advance in your career as a salesperson.

Browse our filtered Sales courses for the UK, England, Scotland or Wales

Sales Courses - A Widespread Need

Sales is such a vital part of an organisation's success that sales targets and requirements should be constantly considered when making decisions throughout all areas of a company. The skills learned on sales courses also translate to a broad range of needs for other business segments and professions - making them invaluable for managers and employees alike.

Cross-sectors and professions that would benefit from sales courses include:

In turn, sales professionals may wish to take courses in the above sectors to further develop their own profession and success.