Essential Sales Skills
Essential Sales Skills
This Essential Sales Skills intensive 1 week course has been designed to give participants a solid understanding of good selling practices and to enhance their ability to be effective. Introducing basic concepts, participants are taken through simple but essential selling techniques, in a structured and proven way that will enable them to make instant changes to their working practices and achieve sustained improvements in their performance.
Upcoming start dates
Suitability - Who should attend?
Who should attend
This Essential Sales Skills course will be beneficial for anyone who is new to sales or for existing Sales People who have either not received any formal training or are in need of a refresher course.
Outcome / Qualification etc.
By the end of the course, participants will be able to:
- Techniques for effective activity planning and management of their time & territory
- A clear understanding of the Sales Process
- Techniques for Approaching the Customer and Building, as well as Maintaining, Customer Relationships
- Effective communication skills, questioning & listening techniques and how to successfully identify customer's need & meet those needs
- Confidence in generating sales within their own work situations
- Successful Closing & Negotiation Skills, used in negotiation to a satisfactory closeTechniques for overcoming common customer objections and winning the sale
- Key Selling Skills, using the techniques covered during the course
Training Course Content
What is Selling?
- Understanding the sales process
- Sales pipelines
Essential Selling Skills
- Developing your Sales Skills
- The importance of effective questioning and listening in sales
- Techniques to successfully identify customer's needs and match those needs
Time management skills
Communication skills
- Why Communication Goes Wrong
- Getting Communications Across
- Personal Communication Style Questionnaire
Sales appointments and meetings
- Structuring the sale
- Effective sales presentation techniques
- Advancing the sale – measuring progress in the sale
Building rapport and establishing relationships
Effective closing and negotiation techniques
Objection handling skills
Dealing with difficult selling situations
Understanding buyer behaviour
How to create value
How to obtain commitment to secure a sale
- Overcoming sales resistance and handling objections effectively
Expenses
Course Price: £3290 excl. VAT
Request information - obligation free
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BOC - Global Events & Training Group
BOC Global Events & Training Group is a professional global event organiser and corporate training provider, dedicated to help organisations to create new market space or a “blue ocean”, thereby making the competition irrelevant. Based in London, BOC has delivered...