Understanding Creative Commons Licensing and its Implications for your Business

The internet is flooded with digital content. Much of this is UGC – User Generated Content. Many open platforms such as YouTube, TikTok, Google and Twitter have been encouraging copyright owners to make their creative works available. The main way this is done is through the creative commons licensing suite.

Copyright law gives creators certain control over their creative work. If people want to use copyrighted work, they usually have to ask for permission from the creator. Creative Commons works within copyright law and allows creators to grant permission to everyone in the world to use their work in certain ways.

For businesses, Creative Commons Licencing is a way to license your work to allow others to use your creations. Your work will be able to circulate more widely, which can help you reach different audiences, gain a wider awareness and potentially an interesting market share.

This high-impact training course teaches how creative commons works and lays a foundation to understand UGC licensing and other open content licensing schemes.