Course description
This course is designed for sales professionals who want to develop a modern approach to both winning new business and growing existing customer accounts. Delegates will learn how thorough preparation and account planning will allow them to conduct sales conversations that focus on the business issues of the customer.
Upcoming start dates
Suitability - Who should attend?
This course is for sales professionals who want to transform the way in which they sell. Using a customer centric approach to help write compelling proposals that demonstrate real value.
This course is best delivered to cohorts of 5+.
Training Course Content
- Understanding different approaches to selling
- The key principles of Value Based Selling
- Recognising your key differentiators & value proposition
- Applying a ‘Challenger Sale’ mindset
- Developing valued based customer relationships
- Identifying different buying and selling behaviours
- Handling multiple decisions makers / buyer types
- Getting the customer to see you as a trusted business adviser
- Understanding how a customer will use your products / services
- Selling against the competition or the existing supplier
- Identifying the problems / challenges that your customer faces
- Producing a well-structured and value-based proposal
- Gaining agreement & commitment to move forward
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Why choose Futureproof Training
Face to face delivery / Virtual delivery / One to one coaching Support
Tailored and blended development solutions for your business
ILM Accredited Centre / Levy Funding Available
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Futureproof Training
Our partnership approach allows us to work closely with you to develop a ‘fit for purpose’ level of support that utilises a blend of engaging and challenging learning methodologies focused on a sustainable application of new skills and behaviours back...