
Course description
Diploma in Digital Marketing – City and Guilds Level 3 qualification from Concise Training Ltd
The Diploma in Digital Marketing allows you to take your career to a new level and become sought after by businesses of all sizes. Concise Training's delivery of this in-depth, comprehensive City & Guilds accredited qualification is through webinars and e-learning courses with a high level of personalised tutor support, so it can be undertaken wherever in the world you happen to be.
During the course, which is assessed through a portfolio of evidence, you will cover practical use of the entire range of digital marketing channels including WordPress websites, Email newsletters, Social networking, Videos, Mobile, and E-books as well as marketing theories and principles including competitor analysis, market audits, marketing strategy and planning, policies and content planning. Learning is covered in a practical way so you can immediately apply what you are learning to your real work situation.
Outcome / Qualification etc.
Successful candidates will receive a City and Guilds Level 3 Diploma
Training Course Content
This qualification is delivered online through a series of regular, live, online group seminars. These not only provide the opportunity to seek guidance directly from your course tutor but also offer the opportunity for group discussion and interaction. These class webinars are supported by online E-learning modules which are completed in the learners’ own time between seminars. To achieve the qualification, learners must complete the following units:
- Digital marketing metrics and analytics
- Principles of marketing and evaluation
- Understand the business environment
- Understand legal, regulatory and ethical requirements in sales and marketing
- Principles of social media within a business
- Principles of keywords and optimisation
- Using collaborative technologies
- Content management system website creation
- Principles of social media advertising and promotion
- Imaging software
- Develop own professionalism
- Content marketing
- E-mail marketing
- Produce copy for digital media communication
- Video software
Why choose Concise Training
All courses updated every 6 months
Support available with each course
Practical, in-depth training in plain English covering both why and how of each digital marketing channel
Expenses
The cost of this qualification is £2880 + VAT per participant, which covers all tuition, materials and certificates.
Monthly installment payment plans are available.
Discounts are available for the armed forces. Please contact the provider to find out more.
About provider

Concise Training
Concise Training have been teaching businesses and individuals to use social media and digital marketing since 2009. We first created our short unaccredited e-learning courses in 2012 - updating them every six months (In January and July) since. The courses...
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Concise Training
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