Course description
Key Account Management - In-House Training from Mercuri International
This in-house training course is designed to take experienced sales professionals through a process of analysis and reflection, using real life customer data, to help them build a highly effective account plan.
Delivered at your company premises, your team will gain:
- A comprehensive toolkit for driving efficient selling activity
- A clearly defined process for creating stronger and more profitable relationships that are secured from competitor activity
- A defined set of methods.
To learn more about this course, simply fill out an information request form and someone from Mercuri International will be in touch to answer your questions.
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Upcoming start dates
Suitability - Who should attend?
This course is suitable for experienced sales people who have, or soon will have, responsibility for managing strategic relationships with key customers.
Training Course Content
This in-house course will explore the following topics:
- What does Key Account Management feel like?
- The Mercuri Key Account Management Model
- Selection Criteria
- Managing Information and People
- Objectives and Strategies
- Planning and Measurement
- Personal Action Planning
Expenses
Contact Mercuri for pricing details.
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