Course description
Pinterest is a social media platform where personal users can share interests, hobbies, and lifestyle through images ‘pinned’ to different boards. Businesses have quickly worked out that the platform can offer a unique way to share their company ethos and product offerings to their audience.
This course will start right at the beginning and take you through the essentials of this unique social media platform. You’ll get to grips with the terminology, how individuals and businesses use the service, how to start and optimise Pinterest boards, types of pins, how to integrate your profile within a website, how to advertise on the Pinterest, and how to measure your success.
Upcoming start dates
Suitability - Who should attend?
Is this for you?
Pinterest can be utilised in both your professional and your personal life. This course is designed for those who want to be able to utilise this platform effectively in a work capacity to help maximise a business’s marketing efforts.
Positions where social media skills are essential include Social Media Executive, Marketing Assistant, Marketing Manager. Other roles sometimes have social media given to them due to the in-depth knowledge held by that person, for example PA, EA or Office Managers.
Pre-Requisites
None
Outcome / Qualification etc.
Whether you run your own business or work for a business with products or services that you can visualise, this is an excellent platform to help with promotional activities. You’ll learn how to make good use of the platform from the perspective of a business with the ultimate aim of increasing brand awareness and engagement with your target audience.
You’ll learn how to:
- • Manage and use boards
- • Search Pinterest
- • Optimise your Pinterest profiles, boards and pins
- • Use images and videos on Pinterest
- • Create rich pins
- • Integrate the platform with your website
- • Increase followers
- • Promote pins for advertising
- • Measure your activity to evaluate success
Training Course Content
- Module 1 - About Pinterest
- Module 2 - Optimising Pinterest Profiles
- Module 3 - Increasing Followers and Advertising
Continuing Studies
If you complete training in specific social media platforms, such as Pinterest, you could be working towards positions such as Social Media Assistant, Social Media Specialist, Marketing Coordinator, or Events Manager.
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Pitman Training
Pitman Training enable businesses to upskill their people and teams to take advantage of changing technologies and ways of working. This is reflected in our range of digital skills programmes that go far beyond Pitman Training’s traditional strengths in Office...