Excellent Account Management
- By the end of the course you will be able to:
- Identify top accounts
- Use a proven account planning process
- Develop and maintain multiple relationships
- Apply strategic business goals
- Assess barriers to success, account and individual perspective
- Be in step with business objectives to ensure optimum performance
- Ongoing appraisal of customer needs to ensure smooth account management
- Identify top accounts
What to expect
- Courses never cancelled .
- Restaurant lunch .
- Last minute rescheduling .
- 24 month delegate support forum .
- Face-to-Face and Virtual Instructor led .
- And more... .
Upcoming start dates
Choose between 51 start dates
Upcoming start dates
Suitability - Who should attend?
Sales professionals already on a committed path of continuous improvement, those looking to refresh their understanding and desire to be successful or those wishing to enter a sales related role.
Training Course Content
Understand your current situation
Define your current roleApply a SWOT analysis to accounts
In team and customer politics
Review of competitive market activity
Decision makers and processes
Setting strategic business objectives
Understand customer's ROI (return on investment) expectationsAppreciate the importance of setting personal and business objectives
Relationship management
Prioritise which account contacts to reviewManaging relationships with effective communication and building rapport
Barriers to success
Interpersonal skillsPersonal outlook
Time management
Influencing and negotiating
Fact finding and questioning
Key course takeaways and agreed next steps
Setting clear objectives with commitment to review and improveFive point account review plan of action
Expenses
List price £650, promotional rates available. STL are the only company to offer a dynamic pricing and availability model, updated live on our site, daily on this portal. Closed group training options available (at your offices, UK wide/International or our London Venues). Contact us below.
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Reviews by course attendees
Average rating 4.8
Based on 26 reviews.
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STL
Helping businesses improve performance with proven learning and development solutions. London-based with a global reach. STL seek to provide an unrivalled value and quality service, enabled by our strong working culture. Our 500+ courses deliver learning solutions across leadership and...
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