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Social Media for Business

Courtney Associates (Global)
Course summary
100 mins
149 GBP excl. VAT 126.65 GBP excl. VAT
English
Distance
Next available date: Enquire for more information - Distance
e-learning / Online / Distance

Social Media for Business

Social Media for Business

The Internet has changed our lives both personally and commercially. The boundaries between personal and business communication are now much less defined. Three quarters of us in the developed world use the internet and Social media has become a serious business marketing technique with over 90% of businesses with an in‐house marketing department using social media for marketing and committing up to 20% of marketers time in that direction. So far as your social media audience in concerned, 43% of people aged 20‐29 spend more than 10 hours a week on social media sites.

The starting point in any social media activity for business is your website or microsite and your social media activities will invariably be referencing this site so the first measurement of success in your social media activity will be the traffic you’re generating for your site through social media channels.

This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists.

Outcome / Qualification etc.

This course is approved by CPD.

Training Course Content

  • Introduction
  • What is Social Media?
  • Introduction to POST Methodology
  • Websites and Microsites
  • Facebook
  • LinkedIn
  • Twitter
  • Blogging
  • Video
  • Bringing it all Together
  • Is Social Media Worth It?

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Provider: Courtney Associates (Global)

Courtney Associates - Management and Training Consultancy, Public and Bespoke Training

Courtney Associates (Global)

Courtney Associates is a leading Management Development & Training Consultancy that has specialised in providing training solutions to both businesses and individual learners for the past 30 years. We offer a full range of Public Courses that are delivered in...


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Contact information for Courtney Associates (Global)

Courtney Associates (Global)

Station House
WA2 7TT Warrington

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www.courtney-associates.co.uk


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