Professional Training

Telesales Course

ATA (Asset Training Academy) Ltd, In Liverpool (+7 locations)
1 day
Next course start
Enquire for dates and prices See details
Course delivery
In Company
1 day
Next course start
Enquire for dates and prices See details
Course delivery
In Company
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Course description

Telesales Course

This 1 day Tele Sales course is aimed to help Participants who are responsible for contacting potential new customers / or receiving calls, and closing the sale.

This course will help participants to understand the importance of establishing rapport quickly and how to develop an effective hook to engage their potential customers in longer conversations. It will also help develop a key suite of skills and techniques to engage others more effectively and move towards more positive outcomes from conducted calls.

Predominantly for those in either a B2B or B2C selling relationship, it tackles some of the hard topics – such as keeping a ‘positive mindset’, ‘handling rejection’, and ‘overcoming objections’

The course helps to re-affirm the importance of knowledge about the service / products that your organisation provides; with a view of being able to clearly articulate the benefits to the customer. Listening and questioning skills will be practised in order to enhance capabilities – and ensure that participants quickly build their confidence.

Upcoming start dates

1 start date available

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  • In Company
  • United Kingdom

Suitability - Who should attend?

This course will benefit anyone who is responsible for selling over the telephone – and where there is little or no relationship to begin with. It will provide you with a structure for your day, and guidance on difficult topics such as moving past gatekeepers and handling difficult objections. It will also give you confidence when talking to the right person to be able to ask for the sale, knowing that you have an arsenal of techniques for over-coming objections, and have answered all of their questions.

Outcome / Qualification etc.

CPD Accredited

Certificate of Acheivement

By the end of this Telesales Skills course, you will be able to:

  • Explain and articulate the features and benefits of the services / products that you are selling
  • Understand what your customers are thinking about in ‘their world’ and how this affects their reaction to your call – and how this can be used to improve your own engagement techniques
  • Clearly articulate what the W.I.I.F.M is (for the customer) from your call
  • Learn how to turn a potential ‘cold call’ into a ‘warm’ and conversational discussion that will be received well
  • Develop your listening skills and refine your questioning skill in order to engage more effectively
  • Techniques for researching and identifying what customers see as the ‘hook’ or reason for continuing the call / agreeing to a sale
  • Avoid and manage gatekeepers, and how to engage other people on your journey to the potential customer
  • Learn the common techniques to overcome objections, and prepare in advance for when they arise
  • Learn how to create a genuine interest your service / product from your potential customer and identify the hook
  • Know when to ask for the sale, and the appropriate closing technique
  • Create a daily / weekly engagement plan best suited to your business and potential customers

Training Course Content

  • Introduction and Context to Tele Sales
  • Successful Tele Sales
  • The Importance of Researching the Customer, and Your Own Offering
  • How to Quickly Build Rapport and Trust on the Telephone
  • How to Create Curiosity and Developing Your Planned Approach
  • Implementing the Call
  • Turning the Conversation into an Appointment
  • Turning the Conversation into an Appointment

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ATA (Asset Training Academy) Ltd
Station House, Suite 5, Station House Central Way
WA2 7FW Warrington

ATA (Asset Training Academy) Ltd

Asset Training Academy is a leading training provider specialising in the areas of Leadership, Management Development, Business Skills and Mental Health. We offer a full suite of CPD Accredited training courses that are designed to help individuals perform better in...

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