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Copywriting course - Level 4 Diploma

College of Media and Publishing
Course summary
Vocational & College Courses

Course description

An accredited copywriting course for individuals and businesses

Do you want to become an in-demand copywriter? Our copywriting course will give you the skills and certifications you need.

You will learn how to write original, persuasive and engaging content that gets results.

Many leading corporations including Arsenal FC, The BBC, Disney, Vodafone, and Waitrose use our online copywriting course to train their writers. And thousands of individuals and testify that it is practical, effective and great value for money.

The course is ideal for:

  • Beginners.
  • People who want to start a freelance business.
  • Copywriters who want to develop their skills.
  • Staff training and development.
  • Journalists and writers who need to retrain.
  • People who work in marketing.
  • Freelancers and small business owners.
  • Interpreters, translators and virtual assistants.

There is a strong demand for certified copywriters these days. Most organisations need people who can write effective copy for:

  • Webpages, blogs and social media.
  • Advertisements, brochures and leaflets.
  • Press releases and advertising features.

Our online copywriting course teaches you to write for all these areas and others *See course subjects below. And you can use the work you produce in the course assignments in your career portfolio.

You will study in our Online Learning Area, which is accessible from a computer or a mobile app. This means the course is flexible, and gives you the chance to tackle practical, real-world copywriting tasks at home, at work or on the go.

As a certified copywriter, you could be:

  • Delivering high-quality content for a business or an organisation.
  • Building your own freelance writing agency, and choosing your own hours, clients and projects.
  • Earning up to £33,000 a year, or up to £40 an hour as a freelancer.

If you enjoy writing, then becoming a copywriter is a great way to earn good money and express your creativity.

Course subjects

Lesson 01: Copywriting basics

Lesson 02: Copy presentation

Lesson 03: Researching your subject

Lesson 04: Terminology

Lesson 05: Industry codes of practice

Lesson 06: How to write great copy

Lesson 07: Writing effective headlines

Lesson 08: Writing effective advertising content

Lesson 09: Writing direct mail and email

Lesson 10: Writing press releases

Lesson 11: Writing press advertisements

Lesson 12: Writing for sales and promotion

Lesson 13: Leaflets and brochures

Lesson 14: Writing articles for SEO

Lesson 15: Using social media and blogs

Lesson 16: Pay per click ads

Lesson 17: Newsletters

Lesson 18: Brand names and sales presentations

Lesson 19: Finding work and developing your career


Our copywriting course has been independently endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. So at the end of this course successful learners will receive a Certificate of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the Units the learner has completed as part of the course).

In addition, you will receive the accredited CMP level 4 diploma in copywriting, which is recognised in the UK and beyond. It proves you are a qualified copywriter.

These awards will enable you to apply for copywriting, jobs, find freelance work, or use new skills in the workplace.

Suitability - Who should attend?

Good written English, an interest in writing.

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About provider

College of Media and Publishing logo

College of Media and Publishing

There are significant advantages by studying at a genuine online college that is fully accredited, quality endorsed and registered by the UK government. Whether you want to learn new skills at home or develop your career at work, our online...

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Contact info

College of Media and Publishing

Forum House
Stirling Road
PO19 7DN Chichester, West Sussex

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