Professional Training
4.8 (26 Reviews)

Essential Marketing Skills

PTP Training & Marketing Ltd, Online (+7 locations)
Length
1 day
Length
1 day
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Course description

Essential Marketing Skills

The PTP Essential Marketing Skills course goes through the whole process of marketing goods and services, from the creation of a product to ensuring that customers will come and buy more from you in the future.

This training course is available throughout the UK.

CPD Value 5.5 Hours

Training Course Content

  • 09:30 - 09:45 Coffee & Course Objectives
  • 09:45 - 10:00 Introduction - The 7Ps of Marketing
  • 10:00 - 10:30 The Marketing Mix (A look at all the methods of marketing available and how they can complement each other.)
  • 10.30 -11.00 Social Media (The growing importance for business of Facebook, Twitter, LinkedIn, YouTube& & Blogs)
  • 11:00 - 11:30 Determining The Best Methods of Marketing (Looking at their competition, each Participant looks at their own specific marketing role and decide which methods would be best.)
  • 11:45 - 13:00 Participants To Draw Up Their Own 12 Month Marketing Plan And Give A Presentation
  • 13:00 - 14:00 Lunch
  • 14:00 - 15:00 How To Design Effective Advertising (Looking at the importance of using the right words, colours, pictures, music etc when creating advertising and promotional material.)
  • 15:00 - 15:30 How To Evaluate Your Marketing Strategies (Using a well-proven planning method, Participants will be given the tools to evaluate and improve existing and future marketing strategies.)
  • 15:30 - 16:30 Participants To Re-evaluate Their 12 Month Marketing Plan
  • 16:30 - 16:45 Summary & Action Plans Agreed

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Reviews

Average rating 4.8

Based on 26 reviews.
Write a review!
5/5
Sam Bridge, The Kzone
29 Dec 2015

Found the course an excellent approach and very well delivered.

5/5
Judith Bartlett, EBS Associates Ltd
24 Dec 2015

The presentation was first class.

5/5
Heather Sanderson, North Yorkshire County Council
19 Dec 2015

Very informative. Given food for thought

Expenses

Fee includes all course materials, Participant packs, certification and lunch

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PTP Training & Marketing Ltd
PTP House
102 Brook Street
LE12 6TU Wymeswold Leicestershire

PTP: Practical Training for Professionals - leading provider of sales and management training in the UK

PTP - Practical Training for Professionals, have been delivering practical, hands-on training courses to professionals in the UK since 1991. PTP provide training course in several formats: in-house training, on a 1-2-1 basis or as public courses in more venues...

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