- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- Evaluate the financial aspects of product
Marketing director | Average UK Salary & Outlook
Marketing directors plan ways to promote products or brands and increase their company's share of the market.
Marketing directors typically work around 38 to 40 hours per week.
As a Marketing director you will typically work evenings / weekends.
This occupation tends to be:
- Enterprising — Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.
- Conventional — Conventional occupations frequently involve following set procedures and
Average salary |
93,640 GBP * |
per year |

Salary statistics
-
98,868 GBP
-
80,883 GBP
-
30,366 GBP
-
32,652 GBP
-
93,640 GBP
-
80,883 GBP
-
98,868 GBP
-
90,029 GBP
-
90,134 GBP
-
87,982 GBP
-
93,954 GBP
-
89,127 GBP
-
93,372 GBP
-
93,640 GBP
-
85,899 GBP
-
95,818 GBP
Future outlook for Marketing directors



Marketing director - Your future job?
Which qualifications do I need?
Things to highlight for your Marketing director interview
Initiative Job requires a willingness to take on responsibilities and challenges. Dependability Job requires being reliable, responsible, and dependable, and fulfilling obligations. Leadership Job requires a willingness to lead, take charge, and offer opinions and direction. Achievement/Effort Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks. Adaptability/Flexibility Job requires being open to change (positive or negative) and to considerable variety in the workplace.