One of the most effective tactics available to buyers is the price challenge. It is very simple to use, and can be very effective.
Read moreLucy Day is an accredited executive coach and International Coaching Federation Associate Certified Coach. Coming from a background in service transformation and behavioural change at director-level and with a wealth of experience in enabling board-level leaders, senior managers and healthcare professionals to become more effective, Lucy chose to professionalise her coaching skills with the AoEC in 2020. Now running her own practice, here Lucy talks about her experience of coach training on the Practitioner Diploma in Executive Coaching programme.
Read moreRead about how LDL brought the Carphone Warehouse together to retain managers and help employees live its new values.
Read moreWhat does it take to be a successful public speaker?
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