Corporate Training for Teams
5.0 (1 Reviews)

Influence and Persuasion Skills

STL, Nationwide
1 day
1 day
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Influence and Persuasion Skills

STL courses

  • By the end of the course you will be able to:
    • Understand the difference between influence, persuasion and manipulation
    • Understand the different behavioural styles of people and the importance of who you are dealing with when it comes to influencing them
    • Apply different influencing styles and tactics to your own personal influencing challenges
    • Recognise the influencing strengths and powers you have at your fingertips
    • Understand the interpersonal and communication skills needed to get other people to agree to give you their support, or comply with your way of working towards the end goal.

What to expect

  • 24 months post training support included .
  • Tailored and bespoke programme options .
  • Our experienced training and logistics team in the last 23 years have assisted 207,983 people .
  • Over 14,157 organisations trained .
  • We are rated 'Excellent' on Trustpilot and 98.7% of our customers recommend us .
  • Delivery UK wide and international (75+ countries delivered) .

Suitability - Who should attend?

This course is designed for people who are involved in creating, managing and developing relationships with all stakeholders. Those looking to fully understand Customer’s requirements and wanting to build, manage and optimise Key Account relationships for commercial success.

You may also wish to consider our change management training course London.

Training Course Content

Understand the difference between Influence, Persuasion (and manipulation)

Benefits to you and/or the organisation
Activity to recognise the differentiators
Understand the Circle of Influence and to re-direct our energies
Looking at opportunities from a different perspective

Setting strategic business objectives

Prioritising Key Accounts and planning for future relationship growth
Understand customer's ROI (return on investment) expectations
Appreciate the importance of setting personal and business objectives

Behavioural Styles

Behavioural style analysis of self and others (questionnaire)
Understand who you are dealing with when it comes to influencing
Building relationships through effective (same style) communication techniques and building rapport with different people

Influencing Styles and Powers

Understanding the pros and cons of each style and when best to use them:
Emotional Appeal

Influencing Tactics

Robert Cialdini and the different types of tactics we can use in Influencing
Personal outlook, mindset and behaviour
Trust and Agreement with the Stakeholder

Personal Action Plans

What will you be taking away from today?


Prices on application. Contact us for quote.

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Reviews by course attendees

Average rating 5

Based on 1 reviews.
Reviews are published according to our review policy.
Write a review!
06 Apr 2023

Most useful topic: Diff types of influence

1 Northey Street, 2nd Floor, CA House
E14 8BT London


Helping businesses improve performance with proven learning and development solutions. London-based with a global reach. STL seek to provide an unrivalled value and quality service, enabled by our strong working culture. Our 500+ courses deliver learning solutions across leadership and...

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